William McCarthy - 三民網路書店

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商品類型

繁體書（3）

原文書（33）

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可訂購商品（35）

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$200~$399 （1）

$400~$599 （3）

$600~$799 （5）

$800以上（27）

出版日期

2022~2023 （4）

2020~2021 （5）

2018~2019 （3）

2016~2017 （3）

2016年以前（21）

裝訂方式

平裝（23）

精裝（11）

作者

William E. McCarthy （3）

William McCarthy （3）

William Perreault Jr./ Joseph Cannon/ E. Jerome McCarthy （3）

William Attard McCarthy （2）

Anna Letitia Barbauld/ William McCarthy (EDT)/ Elizabeth Kraft (EDT) （1）

出版社/品牌

McGraw-Hill College （4）

Ingram Pub Services （3）

Independently published （2）

Iuniverse Inc （2）

LEGARE STREET PR （2）

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共36筆商品，2/2頁

21.

Governance and Democracy in the Asia Pacific ─ Political and Civil Society

作者：William Case (EDT); Stephen McCarthy (EDT) 出版社：Taylor & Francis 出版日：2014/12/13 裝訂：精裝

In the Asia Pacific region, historical legacies and social structures dispose civil and political society to interact in different ways to Western best-practice scenarios which then go on to produce h

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22.

Georgia's Lighthouses and Historical Coastal Sites

作者：Kevin McCarthy; William L. Trotter (ILT); William L. Trotter 出版社：Ingram Pub Services 出版日：1998/06/01 裝訂：平裝

-- Though only 110 miles long, Georgia's coast is a wealth of historic beauty-- Georgia is a unique combination of wartorn history and genteel character-- Stories of Civil War soldiers, pioneers and s

定價：523 元，優惠價：1 523

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滿額折

23.

The Recognitions

作者：William Gaddis; William H. Gass (INT); Tom McCarthy (INT) 出版社：New York Review of Books 出版日：2020/11/24 裝訂：平裝

定價：1048 元，優惠價：1 1048

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24.

Basic Marketing + Connect Plus

作者：William Perreault Jr.; Joseph Cannon; E. Jerome McCarthy 出版社：Irwin Professional Pub 出版日：2013/03/07 裝訂：精裝

Built on a strong foundation, Basic Marketing 19e provides an integrated teaching and learning solution for presenting the four Ps framework and managerial orientation with a strategy planning focus.

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25.

Essentials of Marketing (15th ed)

作者：William Perreault; Joseph P. Cannon; E. Jerome McCarthy 出版社：Mcgraw-Hill; Inc. 出版日：2016/09/23 裝訂：平裝

Marketing's pillar four Ps framework (first introduced by Jerome McCarthy in the 1960s), managerial orientation, and strategy planning approach continue with this newest 15th edition of Essentials of

定價：1280 元，優惠價：1 1280

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26.

Essentials of Marketing

作者：William Perreault Jr.; Joseph Cannon; E. Jerome McCarthy 出版社：McGraw-Hill College 出版日：2016/01/13 裝訂：精裝

Marketing's pillar "Four Ps" framework was first introduced by Jerome McCarthy in the 1960s. Its managerial orientation and practical "How-To-Do-It" strategy planning approach continues wit this newes

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27.

Essentials of Marketing + Connect Plus Access Card

作者：William Perreault Jr.; Joseph Cannon; E. Jerome McCarthy 出版社：McGraw-Hill College 出版日：2014/03/18 裝訂：平裝

This book is about marketing and marketing strategy planning. At its essence, marketing strategy planning is about figuring out how to do a superior job of satisfying customers. This author team takes

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28.

Essentials of Marketing

作者：William D. Perreault Jr.; Joseph P. Cannon; E. Jerome McCarthy 出版社：McGraw-Hill College 出版日：2018/01/30 裝訂：平裝

Essentials of Marketing pioneered an innovative structure—using the “Four Ps” framework first introduced by Jerome McCarthy—with a managerial approach. The 16th edition continues to build both the log

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29.

Florida Lighthouses

作者：Kevin M. McCarthy; William L. Trotter; Marjorie A. Niblack 出版社：Univ Pr of Florida 出版日：1990/02/01 裝訂：平裝

"A fascinating shoreline tour from Fernandina’s Amelia Island on the Atlantic to Pensacola on the Gulf."--Tampa Tribune"After reading this book, you might feel like jumping in your car and touring the

定價：628 元，優惠價：1 628

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95折

30.

行銷管理：策略化觀點

作者：WILLIAM D. PERREAULT; JR.; JOSEPH P. CANNON; E. JEROME MCCARTHY 出版社：麥格羅希爾 出版日：2009/07/01 裝訂：平裝

本書特色在於首創4P為架構，將行銷領域中的重要觀念、理論及工具，有系統地加以介紹。本書也運用許多最新的行銷案例，深入淺出地詮釋最新的行銷觀念與最佳的行銷實務。此外，本書的行銷策略規劃觀點可以讓我們瞭解如何發展出卓越的行銷策略。

定價：720 元，優惠價：95 684

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Essentials of Marketing: A Marketing Strategy Planning Approach

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31.

Essentials of Marketing: A Marketing Strategy Planning Approach

作者：William D. Perreault Jr.; Joseph P. Cannon; E. Jerome McCarthy 出版社：Mcgraw-Hill; Inc. 出版日：2023/06/07 裝訂：平裝

Essentials of Marketing Is Designed to Satisfy Your Needs.Cannon/Perreault, Essentials of Marketing looks at the best of marketing, where marketing practices meet target customer needs to make the world a better place. Dating back to Jerry McCarthy's ground-breaking categorization of the 4Ps of Marketing, our practical, research-based product continues to emphasize marketing strategy planning. The 18th edition of Essentials of Marketing emphasizes currency through:1.Active Learning. Connect activities including Smartbook 2.0 providing dynamic, personalized reading experience with Video Cases, Case Analyses and Application-Based Activities designed to drive critical thinking and engagement through real-word scenarios.2.Purpose and purpose orientation. Reviewing an organization's reason for being that extends beyond profit and creates value for stakeholders, including customers, employees, suppliers, investors, and communities.3.Diversity, equity, and inclusion. Attention to racial justi

定價：1780 元，優惠價：1 1780

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32.

Anna Letitia Barbauld: Selected Poetry and Prose

作者：Anna Letitia Barbauld; William McCarthy (EDT); Elizabeth Kraft (EDT) 出版社：Broadview Pr 出版日：2001/08/01 裝訂：平裝

One of the founders of British Romanticism, Anna Letitia Barbauld (1743-1825) was a leading poet, essayist, and writer of pedagogical materials for children. This anthology presents selections from he

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33.

Thirty Florida Shipwrecks

作者：Kevin McCarthy; William L. Trotter (CON); Steve Roguski (CON); William L. Trotter 出版社：Ingram Pub Services 出版日：1992/04/01 裝訂：平裝

-- Sunken treasure, prison ships, Nazi submarines, the Bermuda triangle-- Stories of thirty of the most interesting of the thousands of Florida shipwrecks-- Each shipwreck story has a map pinpointing

定價：698 元，優惠價：1 698

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34.

Best Practices for Teaching Beginnings and Endings in the Psychology Major: Research, Cases, and Recommendations

作者：Dana S. Dunn (EDT); Bernard C. Beins; Maureen A. Mccarthy; G. William Hill IV 出版社：Oxford Univ Pr PBKUOXFM 出版日：2010/01/12 裝訂：精裝

Introductory and capstone experiences in the undergraduate psychology program are crucial ways to engage students in their major and psychology department, impart realistic expectations, and prepare t

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35.

Anna Letitia Barbauld ─ New Perspectives

作者：William McCarthy (EDT); Olivia Murphy (EDT); Stephen Bygrave (CON); E. J. Clery (CON); Jocelyn Harris (CON) 出版社：Bucknell Univ Pr 出版日：2013/12/24 裝訂：精裝

Anna Letitia Barbauld: New Perspectives, the first collection of essays on the work of this major British writer, is the indispensable volume for everyone who wants an introduction to Barbauld and to

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36.

Essentials in Bone and Soft-Tissue Pathology

作者：Jasvir S. Khurana; Edward F. McCarthy M.D.; Paul J. Zhang; William R. Reinus M.D. (CON); Fayez Safadi (CON) 出版社：Springer Verlag 出版日：2010/04/30 裝訂：平裝

Essentials in Bone and Soft Tissue Pathology will be a concise and visual reference on the main diagnostic points of common non-neoplastic bone conditions as well as key diagnostic features of bone a

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為美好的世界獻上祝福

進擊的巨人：愛藏版

迷宮飯

買書看棒球!

洞見：從科學到哲學

日子不慌不忙

佛法是科學的終極典範

漫畫少年學墨菲定律

慶餘年

李洋

夏至

縮小範圍

三民網路書店 / 搜尋結果

搜尋條件

Governance and Democracy in the Asia Pacific ─ Political and Civil Society

Georgia's Lighthouses and Historical Coastal Sites

The Recognitions

Basic Marketing + Connect Plus

Essentials of Marketing (15th ed)

Essentials of Marketing

Essentials of Marketing + Connect Plus Access Card

Essentials of Marketing

Florida Lighthouses

行銷管理：策略化觀點

Essentials of Marketing: A Marketing Strategy Planning Approach

Anna Letitia Barbauld: Selected Poetry and Prose

Thirty Florida Shipwrecks

Best Practices for Teaching Beginnings and Endings in the Psychology Major: Research, Cases, and Recommendations

Anna Letitia Barbauld ─ New Perspectives

Essentials in Bone and Soft-Tissue Pathology