Using real-world examples to thoroughly involves readers with financial statements, Financial Reporting and Analysis, 9e builds skills in analyzing real financial reports through statements, exhibits,
Marketing Principles and Best Practices, Advantage Edition combines the expertise of the best teachers and most accomplished scholars in marketing in a low-priced paperback text. These authors have co
ACCOUNTING FOR MANAGERS does not ask the student to know everything an accountant would know, it does introduce them to the terminology, forms, and formats of financial statements and accounting analy
Designed for the intermediate financial accounting course, this text focuses on relating accounting concepts to accounting practice. Of the book's 21 chapters, eight are devoted to the FASB's Conceptu
ADVANCED ACCOUNTING offers the most authoritative, conceptually strong, and comprehensive coverage of advanced accounting topics of any text on the market. Completely updated to reflect the latest FAS
In Cornerstone, traditional coverage meets well developed pedagogy (cornerstones) and real world connection through the use of a REAL feature company (Kicker Car Speakers) providing students with a so
COST ACCOUNTING emphasizes that changing conditions often require a change in cost management systems. Emphasizing this point stresses the dynamic and exciting nature of the field. By taking a systems
Organizational Behavior provides the essential knowledge base and skill set so that future managers can harness the power of employees and teams to successfully navigate the changing world of work. Or
GLOBAL MARKETING MANAGEMENT uses Harvard cases to examine the factors that affect marketing of goods and services worldwide. Emphasis is on marketing strategies of domestic marketers to international
Cutting-Edge Approach: By emphasizing growth and microfoundations -- rather than policy solutions for stabilizing the economy -- this text equips students with a uniquely modern presentation of real-w
第六版全面更新會計資訊系統與相關技術之概念,例如:lean manufacturing、REA data modeling,並強調道德、假帳之企業風險以及現代製造業環境。內容符合會計人員、系統設計者與稽核人員的需求。其特色如下:1.強調會計人員、稽核人員以及與會計資訊系統運用相關之設計、操作、控制人員之職業道德與法律責任。2.會計資訊系統之交易循環著重於資料來源、重要事件、會計記帳與內部控制。3.
PROCEDURES AND THEORY FOR ADMINISTRATIVE PROFESSIONALS, 7TH EDITION prepares students seeking entry-level assistant positions or who are transitioning to a job with greater responsibility. Instruction
本書是專門為商學院學生所撰寫的管理資訊系統書籍,其內容不僅呈現資訊系統在企業中的實務觀點,並提供學生成為有效領導者的技能與知識。本書的主要特色如下:1.全新的開場個案:各章的開場個案都是嶄新的內容,並持續探討多國企業中的真實課題。2.全新的「Information Systems @ Work」專欄:強調的都是最新的主題與趨勢,而且其內容描述各種生涯領域會如何運用資訊系統。3.全新的「倫理與社會議