Observing the environment and recognising patterns for the purpose of decision making is fundamental to human nature. This book deals with the scientific discipline that enables similar perception in
The accolades and acclaim are endless for William Gibson's coast-to-coast bestseller. Set in the post-9/11 present, Pattern Recognition is the story of one woman's never-ending search for the now.
In a post-9/11 world, the present is as unpredictable as any future... Paid to predict the hottest trends, Cayce Pollard is in London to evaluate the redesign of a famous corporate logo when she's o
Cayce Pollard owes her living to her pathological sensitivity to logos. In London to consult for the world's coolest ad agency, she finds herself catapulted, via her addiction to a mysterious body of
