Standing Out

Humorous. Authentic. Relatable.That's Carolanne Miljavac in a nutshell. And those qualities are just what her more than 300,000 social media followers adore about her. Her Odd(ly) Enough is a message

Sadly, most of us grow up believing it's more important to fit in than to stand out. But there's something different about you... and it matters. What if your weirdness was the key to changing everyt

How many girls your age have a social media account? What are the most popular social media websites? How many followers does the average teen have? Find the answers to these questions and more while

The Rules for Admission Have Changed! Are you worried about what other families of high achieving children know that you don't about getting your child into a great college? A best-fit college? An Ivy

Take ten competent translators with two years’ experience, in the same city, all in the face of a single national economic climate.Give them all 15,000 euros, a brand new laptop, access to the Interne

Cool isn’t just a state of mind, a celebrity fad, or an American obsession—it’s a business. In boardrooms across America, product managers are examining vodka bottles and candy bars, tissue boxes and

Breaking new ground in the study of Chinese urban society, this book applies critical discourse analysis to ethnographic data gathered in Anshan, a third-tier city and market in northeast China. The b

Middle grades and young adult authors speak candidly on the unspoken “rules” of adolescence in this collection of moving, inspiring, and often funny essays. This unique volume encourages readers to br

Breaking new ground in the study of Chinese urban society, this book applies critical discourse analysis to ethnographic data gathered in Anshan, a third-tier city and market in northeast China. The b

In this guide for entrepreneurs in small and medium-sized organizations, Hammond, a brand management consultant, teaches readers how to surround their business with a 'brand halo' that will determine

In American high schools, teenagers must navigate complex youth cultures that often prize being 'real' while punishing difference. Adults may view such social turbulence as a timeless, ultimately harmless rite of passage, but changes in American society are intensifying this rite and allowing its effects to cascade into adulthood. Integrating national statistics with interviews and observations from a single school, this book explores this phenomenon. It makes the case that recent macro-level trends, such as economic restructuring and technological change, mean that the social dynamics of high school can disrupt educational trajectories after high school; it looks at teenagers who do not fit in socially at school - including many who are obese or gay - to illustrate this phenomenon; and it crafts recommendations for parents, teachers and policy-makers about how to protect teenagers in trouble. The result is a story of adolescence that hits home with anyone who remembers high school.

In American high schools, teenagers must navigate complex youth cultures that often prize being 'real' while punishing difference. Adults may view such social turbulence as a timeless, ultimately harmless rite of passage, but changes in American society are intensifying this rite and allowing its effects to cascade into adulthood. Integrating national statistics with interviews and observations from a single school, this book explores this phenomenon. It makes the case that recent macro-level trends, such as economic restructuring and technological change, mean that the social dynamics of high school can disrupt educational trajectories after high school; it looks at teenagers who do not fit in socially at school - including many who are obese or gay - to illustrate this phenomenon; and it crafts recommendations for parents, teachers and policy-makers about how to protect teenagers in trouble. The result is a story of adolescence that hits home with anyone who remembers high school.

Do Less, Live More, Get AcceptedWhat if getting into your reach schools didn’t require four years of excessive A.P.-taking, overwhelming activity schedules, and constant stress?In How to Be a High Sch

Nobody stands out from the crowd quite like Katie Price. The world can't help but sit up and take notice of her every move. Ever since her early modeling shoots, the camera lens has never been off her

For independent business owners wanting to increase company recognition, this book explains the process of branding a small to medium-sized organization. Hammond stresses the idea that a brand is the

Cool isn't just a state of mind, a celebrity fad, or an American obsession -- it's a business. In boardrooms across America, product managers are examining vodka bottles and candy bars, tissue boxes

Just a decade ago, requests by students to establish groups to support gay and lesbian students were rare and generally met with shock and confusion by school administrators and local communities. Tod

Brands are typically associated with products and businesses, but David McNally and Karl Speak suggest the same concept can be applied to individuals and relationships, with powerful results. Be Your