With the debate about Europe constantly in the headlines, this examination of the important and tricky post-war relationship between German and Britain compares their different roles, outlook and deve
The Weimar Republic provides a comprehensive introduction to Germany in the aftermath of the First World War. Exploring themes including the formation of the Republic, the impact of the Treaty of Vers
After a quarter of a century of market reform, China has become the workshop of the world and the leading growth engine of the global economy. Its immense labour force accounts for some twenty-nine pe
"A complete and well-organized textbook on advertising"?Educational Book ReviewPrinciples of Advertising: A Global Perspective, Second Edition updates the classic first edition of this exceptional cla
