Rhetoric gives our words the power to inspire. But it's not just for politicians: it's all around us, whether you're buttering up a key client or persuading your children to eat their greens. You have
Writing tends to make people anxious, and with good reason. The first sentence of a job application letter can consign it to the bin. A speech intended to rouse can put a room to sleep.A mistimed twee
An entertaining, no-nonsense guide to writing everything, from a pro who knows it allFor students of any age struggling to write their essays as well as for anyone needing to polish an application or
In Words Like Loaded Pistols, Sam Leith traces the art of persuasion, beginning in ancient Syracuse and taking us on detours as varied and fascinating as Elizabethan England, Milton’s Satanic realm, t
Rhetoric is all around us. It’s what inspires armies, convicts criminals, and makes or breaks presidential candidates. And it isn’t just the preserve of politicians. It’s in the presentation to a key
Once seen as a prediction of the sinking of the Titanic, this novella was written 14 years before that ill-fated event of 1912?now, on the centenary anniversary of the Titanic's sinking, the striking
This pocket reference and revision guide is a must for all medical students and junior doctors preparing for major exams in clinical medicine or needing a rapid reminder of essential facts during a cl
This brand new title in the Lecture Notes series covers a core element of the medical school curriculum. It presents the basic science needed to understand mechanisms of disease and describes the cli
From Abdominal Pain and Bradycardia to Uveitis and White Cell Counts, this new pocket guide will provide rapid facts for use in everyday clinical practice.Rapid Differential Diagnosis is the second ti