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Strategic Management and Competitive Advantage: Concepts and Cases (GE)
95 折
出版日:2018/08/10 作者:Jay B. Barney; :William S. Hesterly  出版社:PEARSON  裝訂:平裝
This book strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cove
優惠價: 95 1311
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Finite Mathematics for Business, Economics, Life Sciences, and Social Sciences (GE)
95 折
出版日:2019/06/12 作者:Raymond A. Barnett; Michael R. Ziegler; Karl E. Byleen; Christopher J. Stocker  出版社:PEARSON  裝訂:平裝
Helps students “get the idea” through an extensive built-in guidanceMore than 300 completely worked examples introduce concepts and demonstrate problem-solving techniques.Matched Problems accompany ea
優惠價: 95 1425
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Basic Business Statistics: Concepts and Applications (GE)
95 折
出版日:2019/06/12 作者:Mark L. Berenson; David M. Levine; Kathryn A. Szabat; David F. Stephan  出版社:PEARSON  裝訂:平裝
In this fourteenth edition, Statistics for Business and Economics continues to help students see the relevance of statistics to their own careers through examples from various business functionalities
優惠價: 95 1311
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Longman Preparation Series for the Toeic Test ― Listening and Reading; Intermediate
滿額折
出版日:2018/07/15 作者:Lin Lougheed  出版社:PEARSON  裝訂:平裝
DescriptionLongman Preparation Series for the TOEIC Test: Listening and Reading, Intermediate Course, gives students the skills, strategies, practice, and confidence they need to increase their scores on the Listening and Reading sections of the TOEIC test. Ideal for a TOEIC test preparation course or for self- study, the Intermediate Course is intended for students who achieve TOEIC test scores from 300 to 600.Features of the New EditionThree complete Practice Tests include TOEIC test- style answer sheets for diagnosis and assessment.1000+ practice items reflect the actual format and content of the most TOEIC test.Language Strategies and Test Strategies in each section help learners to focus on skills and set goals.Highlighted Test Taking Tips provide grammatical explanations plus links to specific exercise for immediate help and reinforcement.New Grammar Tips and Vocabulary TipsComplete Support containing complete MP3 files, and audioscript helps students practice Listening Comprehen
定價:930 元
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COMPUTER SECURITY: PRINCIPLES AND PRACTICE 4/E (GE)
滿額折
出版日:2018/03/31 作者:STALLINGS; BROWN  出版社:PEARSON  裝訂:平裝
For courses in computer/network securityBalancing principle and practice―an updated survey of the fast-moving world of computer and network securityComputer Security: Principles and Practice, 4th Edit
定價:1800 元
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Longman Preparation for the Toeic Test + Mp3 ― Listening and Reading: Introductory
滿額折
出版日:2018/02/23 作者:Lin Lougheed  出版社:PEARSON  裝訂:平裝
2018年TOEIC新制考題推薦用書全球多益大師Lin Lougheed全新力作,書中提供三回完整模擬試題、1000 題以上的多益考試題型練習、全新的文法和字彙學習技巧,以及應試策略等。題目內容與時俱進,更接近真實的國際溝通情境,針對新制多益考試,提供學生實用的解題策略,幫助學生建立信心,在聽力與閱讀考試上奪得高分。本書內容對學生自修或是課堂教學皆適用。Longman Preparation Series for the TOEIC Test: Listening and Reading,Introductory Course,gives students the skills,strategies,practice,and confidence they need to increase their scores on the Listening and Reading sections of the TOEIC test. Ideal for a TOEIC test preparation course or for self-study,the Introductory Course is intended for students who achieve TOEIC test scores from 100 to 400.Features of the New Edition● Three complete Practice Tests include updated TOEIC test-style answer sheets for diagnosis and assessment.● 1000+ practice items reflect the actual format and content of the most recent TOEIC test.● Language Strategies and Test Strategies in each section help learners to focus on skills and set goals.● Highlighted Test Taking Tips provide grammatical explanations plus links to specific exercis
定價:930 元
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Longman Preparation Series for the Toeic Test ― Listening and Reading; Introductory
滿額折
出版日:2018/02/23 作者:Lin Lougheed  出版社:PEARSON  裝訂:平裝
DescriptionLongman Preparation Series for the TOEIC Test: Listening and Reading, Introductory Course, gives students the skills, strategies, practice, and confidence they need to increase their scores on the Listening and Reading sections of the TOEIC test. Ideal for a TOEIC test preparation course or for self- study, the Introductory Course is intended for students who achieve TOEIC test scores from 100 to 400.Features of the New EditionThree complete Practice Tests include TOEIC test- style answer sheets for diagnosis and assessment.1000+ practice items reflect the actual format and content of the most TOEIC test.Language Strategies and Test Strategies in each section help learners to focus on skills and set goals.Highlighted Test Taking Tips provide grammatical explanations plus links to specific exercise for immediate help and reinforcement.New Grammar Tips and Vocabulary TipsComplete Support containing complete MP3 files, and audioscript helps students practice Listening Comprehen
定價:930 元
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Consumer Behavior: Buying, Having, and Being
95 折
出版日:2018/01/01 作者:Michael R. Solomon   出版社:PEARSON  裝訂:平裝
優惠價: 95 1311
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ENGINEERING COMPUTATION WITH MATLAB 3/E (IE)
滿額折
出版日:2019/10/17 作者:SMITH  出版社:PEARSON  裝訂:平裝
This textbook is ideal for MATLAB/Introduction to Programming courses in both Engineering and Computer Science departments.Engineering Computation with MATLAB introduces the power of computing to engi
定價:1300 元
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出版日:2019/09/01 作者:Serope Kalpakjian; Steven R. Schmid  出版社:PEARSON  裝訂:平裝
本書之編著朝向最先進的製造工程與技術的教科書目標前進,且希望刺激學生藉由本書開始研究此重要的工程專業。內容除了有鑄造、成型、切削與接合製程等傳統主題,也含括了微電子裝置及微機電系統之製造與奈米製造等先進主題,並特地著重於展現大量的製造科學、技術與實務。引言與總結 本書每章最前面都有引言,讓讀者事先了解其內容大綱,且在每章最後放置總結,讓讀者在看完了每一章內容後都可以再次複習其中之重點,以達事半功
定價:880 元
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Introduction to Data Mining (GE)
95 折
出版日:2019/07/15 作者:Pang-Ning Tan ; Michael Steinbach ; Anuj Karpatne ; Vipin Kumar  出版社:PEARSON  裝訂:平裝
Introduction to Data Mining presents fundamental concepts and algorithms for those learning data mining for the first time. Each concept is explored thoroughly and supported with numerous examples. Th
優惠價: 95 1349
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Topology (PNIE)
95 折
出版日:2019/07/12 作者:James R. Munkres  出版社:PEARSON  裝訂:平裝
This text is designed to provide instructors with a convenient single text resource for bridging between general and algebraic topology courses. Two separate, distinct sections (one on general, point
優惠價: 95 1273
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Elementary Linear Algebra (PNIE)
95 折
出版日:2019/07/12 作者:Lawrence E. Spence ; Arnold J. Insel ; Stephen H. Friedberg  出版社:PEARSON  裝訂:平裝
Based on the recommendations of the Linear Algebra Curriculum Study Group, this introduction to linear algebra offers a matrix-oriented approach with more emphasis on problem solving and applications.
優惠價: 95 1501
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A First Course in Abstract Algebra (PNIE)
95 折
出版日:2019/06/14 作者:John B. Fraleigh  出版社:PEARSON  裝訂:平裝
Considered a classic by many, A First Course in Abstract Algebra is an in-depth introduction to abstract algebra. Focused on groups, rings and fields, this text gives students a firm foundation for mo
優惠價: 95 1235
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Marketing Research: An Applied Orientation
95 折
出版日:2019/04/26 作者:Naresh K. Malhotra  出版社:PEARSON  裝訂:平裝
NEW! Chapter on Structural Equation Modeling and Path Analysis to help students understand how to complete the set of univariate and multivariate statistical techniques commonly used in marketing rese
優惠價: 95 1330
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New Keystone 2019 Teacher's Resource Book A
滿額折
出版日:2019/04/15 出版社:PEARSON  裝訂:平裝
New Keystone, designed for students aged 10 to 14, is the third edition of the highly successful reading and language development program. It offers scaffolded, sustained instruction combined with an
定價:3250 元
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Advertising & IMC: Principles & Practice (GE)
95 折
出版日:2019/01/10 作者:Sandra Moriarty Nancy Mitchell William D. Wells Charles Wood  出版社:PEARSON  裝訂:平裝
Advertising & IMC: Principles and Practice presents the strategic use of communications to engage different types of consumers. Covering advertising, public relations, direct marketing, promotion, and
優惠價: 95 1311
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Impact Issues 3/e (1) with Online Code
滿額折
出版日:2019/01/01 作者:Richard R. Day ; Joseph Shaules ; Junko Yamanaka  出版社:PEARSON  裝訂:平裝
What is Impact Issues?Impact Issues is a 3-level course that helps students develop presentation and discussion skills using high-interest topics. Each of the 20 units (each unit has 4 pages) features
定價:550 元
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Impact Issues 3/e (2) with Online Code
滿額折
出版日:2019/01/01 作者:Richard R. Day ; Joseph Shaules ; Junko Yamanaka  出版社:PEARSON  裝訂:平裝
What is Impact Issues?Impact Issues is a 3-level course that helps students develop presentation and discussion skills using high-interest topics. Each of the 20 units (each unit has 4 pages) features
定價:550 元
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Impact Issues 3/e (3) with Online Code
滿額折
出版日:2019/01/01 作者:Richard R. Day ; Joseph Shaules ; Junko Yamanaka  出版社:PEARSON  裝訂:平裝
What is Impact Issues?Impact Issues is a 3-level course that helps students develop presentation and discussion skills using high-interest topics. Each of the 20 units (each unit has 4 pages) features
定價:550 元
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Discrete Mathematics (GE)
95 折
出版日:2018/12/11 作者:Richard Johnsonbaugh  出版社:PEARSON  裝訂:平裝
With nearly 4,500 exercises, Discrete Mathematics provides ample opportunities for students to practice, apply, and demonstrate conceptual understanding. Exercise sets features a large number of appli
優惠價: 95 1254
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Quantitative Analysis for Management (GE)
95 折
出版日:2018/04/02 作者:Barry Render; Michael E. Hanna; Ralph M. Stair; Jr.; Trevor S. Hale  出版社:PEARSON  裝訂:平裝
Quantitative Analysis for Management helps students to develop a real-world understanding of business analytics, quantitative methods, and management science by emphasizing model building, tangible ex
優惠價: 95 1311
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Advanced Accounting (GE)
95 折
出版日:2018/04/02 作者:Floyd A. Beams; Joseph H. Anthony; Bruce Bettinghaus; Kenneth A. Smith  出版社:PEARSON  裝訂:平裝
Advanced Accounting is an in­-depth guide to accounting that reflects the most up-­to-­date business developments. This comprehensive textbook addresses practical financial reporting problems while reflecting recent business developments and changes in accounting standards. The 13th Edition offers a better teaching and learning experience by providing real-world context. Students learn how to apply key accounting concepts through studying real­-world examples, such as reports from popular companies, and up-­to­-date coverage of businesses. Accounting students and accounting practitioners alike will find this text useful in preparing or analyzing consolidated financial statements, accounting for derivative securities, and governmental and not-for-profit accounting and reporting.Real-world examples explain accounting via excerpts from the popular business press and references to familiar real­-world companies, institutions, and events. Some companies featured
優惠價: 95 1501
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JAVA HOW TO PROGRAM (EARLY OBJECTS) 11/E (GE)
滿額折
出版日:2018/03/31 作者:DEITEL; DEITEL  出版社:PEARSON  裝訂:平裝
For courses in Java programmingThis package includes Pearson MyLab Programming.Unparalleled breadth and depth of object-oriented programming conceptsThe Deitels?groundbreaking How to Program series of
定價:1700 元
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ELECTRONIC DEVICES (CONVENTIONAL CURRENT VERSION) 10/E (GE)
滿額折
出版日:2018/02/01 作者:FLOYD  出版社:PEARSON  裝訂:平裝
■ 內容簡介For courses in basic electronics and electronic devices and circuitsA user-friendly, hands-on introduction to electronic devices filled with practical applications and software simulationElectro
定價:1800 元
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Pearson English Readers Level 6: Animal Farm with MP3 Audio CD/1片
滿額折
出版日:2018/01/01 作者:George Orwell  出版社:PEARSON  裝訂:平裝
DescriptionBritish English/Classic Old Major, the boar, dreams of farms run by animals for animals, with liberty and equality for all. When the animals of Manor Farm, led by the pigs Napoleon and Snow
定價:390 元
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Pearson English Readers Leve 2: Marvel's The Avengers
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出版日:2018/01/01 作者:Jocelyn Potter  出版社:PEARSON  裝訂:平裝
DescriptionAmerican English/Contemporary The Tesseract is a very powerful weapon and Loki plans to use it for an attack on Earth. Who can protect the Tesseract and save our world from the angry Asgard
定價:200 元
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Pearson English Readers Level 3: Doctor Who: Mummy on the Orient Express
滿額折
出版日:2018/01/01 作者:James Mathieson  出版社:PEARSON  裝訂:平裝
DescriptionBritish English/Contemporary The Doctor and his companion, Clara, are on the most beautiful train in history, speeding past the stars of the future. But something terrible is killing the pa
定價:210 元
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Pearson English Readers Level 3: Marvel's Thor
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出版日:2018/01/01 作者:Andrew Hopkins  出版社:PEARSON  裝訂:平裝
DescriptionAmerican English/Contemporary The older son of Odin, King of Asgard, is strong and brave ― but also proud and thoughtless. When Thor’s actions put Asgard in great danger from its enemies, O
定價:210 元
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Pearson English Readers Level 3: Doctor Who: Flatline
滿額折
出版日:2018/01/01 作者:James Mathieson  出版社:PEARSON  裝訂:平裝
DescriptionBritish English/Contemporary Alone, without the Doctor, Clara discovers a new danger from another dimension. But how do you hide when even the walls give no protection? People need help and
定價:210 元
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Pearson English Readers Level 4: Marvel's Guardians of the Galaxy
滿額折
出版日:2018/01/01 作者:K Holmes  出版社:PEARSON  裝訂:平裝
DescriptionAmerican English/Contemporary When Peter Quill finds the Orb, he doesn’t know that it is a stone with unimaginable power that everyone is looking for. Soon he is being chased by outlaws and
定價:210 元
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Pearson English Readers Level 2 : Marvel's The Avengers with MP3 Audio CD/1片
滿額折
出版日:2018/01/01 作者:Jocelyn Potter  出版社:PEARSON  裝訂:平裝
DescriptionAmerican English/Contemporary The Tesseract is a very powerful weapon and Loki plans to use it for an attack on Earth. Who can protect the Tesseract and save our world from the angry Asgard
定價:430 元
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Pearson English Readers Level 3: Doctor Who: Flatline with MP3 Audio CD/1片
滿額折
出版日:2018/01/01 作者:James Mathieson  出版社:PEARSON  裝訂:平裝
DescriptionBritish English/Contemporary Alone, without the Doctor, Clara discovers a new danger from another dimension. But how do you hide when even the walls give no protection? People need help and
定價:430 元
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Pearson English Readers Level 3: Doctor Who: Mummy on the Orient Express with MP3 Audio CD/1片
滿額折
出版日:2018/01/01 作者:James Mathieson  出版社:PEARSON  裝訂:平裝
DescriptionBritish English/Contemporary The Doctor and his companion, Clara, are on the most beautiful train in history, speeding past the stars of the future. But something terrible is killing the pa
定價:430 元
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Pearson English Readers Level 3: Marvel's Thor with MP3 Audio CD/1片
滿額折
出版日:2018/01/01 作者:Andrew Hopkins  出版社:PEARSON  裝訂:平裝
DescriptionAmerican English/Contemporary The older son of Odin, King of Asgard, is strong and brave ― but also proud and thoughtless. When Thor’s actions put Asgard in great danger from its enemies, O
定價:390 元
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Pearson English Readers Level 4: Marvel's Guardians of the Galaxy with MP3 Audio CD/1片
滿額折
出版日:2018/01/01 作者:K Holmes  出版社:PEARSON  裝訂:平裝
DescriptionAmerican English/Contemporary When Peter Quill finds the Orb, he doesn’t know that it is a stone with unimaginable power that everyone is looking for. Soon he is being chased by outlaws and
定價:390 元
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Pearson English Readers Level 4: The Client with MP3 Audio CD/1片
滿額折
出版日:2018/01/01 作者:John Grisham  出版社:PEARSON  裝訂:平裝
DescriptionBritish English/Contemporary Mark Sway is eleven and he knows a terrible secret. He knows where a body is hidden. Some secrets are so dangerous that it’s better not to tell. But it’s just a
定價:390 元
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出版日:2019/01/01 作者:Neuhauser  出版社:PEARSON  裝訂:平裝
定價:1360 元
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出版日:2019/01/01 作者:Mamlouk  出版社:PEARSON  裝訂:平裝
定價:1220 元
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出版日:2018/04/03 作者:Robert S. Pindyck; Daniel L. Rubinfeld  出版社:PEARSON  裝訂:平裝
Microeconomicsexposes students to topics that play a central role in microeconomics. From game theory and competitive strategy, to the roles of uncertainty and information, and the analysis of pricing
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