Real marketing isn’t about racking up clicks and tweets; it’s about connection, empathy, and making a difference. Over the past quarter century, Seth Godin has taught and inspired millions of entrepre
We Are All Weird is Seth Godin's cult classic on celebrating (and marketing to) the individual, now repackaged and relaunched World of Warcrafters, LARPers, Settlers of Catan? Weird. Beliebers, Swifti
Poke the Box is Seth Godin's spirited call to action for anybody too afraid to try something new, now relaunched and repackaged If you are happy being just a dreamer, perhaps you don't need this book.
Finally available in bookstores, Seth Godin’s spirited call to action that demands that you stop waiting for a road map and start drawing one insteadYour reputation in the world is defined by what you
Finally available in bookstores, Seth Godin’s cult classic on the future of marketingFor generations, marketers, industrialists, and politicians have catered their message to the normal and have tried
You're probably good at your job, maybe even great. But secretly, do you yearn to fly higher? To challenge the rules and surprise us with something remarkable? To instigate delight, connection, and re
A full-color ABC book for grown-ups, with a powerful message about doing great work V is for Vulnerable looks and feels like a classic picture book. But it’s not for kids, it’s for hardworking adults.
Seth Godin’s three essential questions for every marketer: ?What’s your story?” ?Will the people who need to hear this story believe it?” ?Is it true?” All marketers tell stories. And if the
Urging you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable, this book is a manifesto for anyone who wants to help create products and service
Seth Godin may be the best intuitive marketer alive today. He`s in that tiny subset of the niche within the microcommunity of people who simply get it.---Randall Rothenberg, media and marketing column