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Strategic Marketing
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出版日:2010/01/01 作者:JAIN; HALEY  出版社:Cengage Learning  裝訂:平裝
‧Current thoughts and concepts in marketing strategy formulation, based on constructs that have taken place in the field ‧Incorporation of global focus throughout the book ‧Discussion of problems and
優惠價: 1 1150
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出版日:2008/01/01 作者:SOUTAS-LITTLE  出版社:Cengage Learning  裝訂:平裝
Focusing on the conceptual understanding of mechanics, this exciting new text addresses developments in the methods of analyzing mechanics problems. It fully incorporates the highly sophisticated comp
優惠價: 1 880
庫存:1
出版日:2008/01/01 作者:SOUTAS-LITTLE  出版社:Cengage Learning  裝訂:平裝
Focusing on the conceptual understanding of mechanics, this exciting new text addresses developments in the methods of analyzing mechanics problems. It fully incorporates the highly sophisticated comp
優惠價: 1 880
庫存:1
微積分(Larson/Calculus: An Applied Approach 10e)(公制版)
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出版日:2024/09/13 作者:史青林; 林余昭; 鄭子韋  出版社:Cengage Learning  裝訂:平裝
第十版不僅延續前版的基本架構,進而更新許多實際生活資料和應用問題,讓讀者得到最新的數據資料,新版特別補充許多商業和生命科學的應用問題,使讀者清楚知道所學習的微積分與實際生活息息相關。新版包含:許多習題的解題過程短片。可以使用智慧型手機的二維條碼閱讀器掃描二維條碼(QR Code),直接找到解答影片;章首開頭以圖形和相關數據強調一個實際生活的範例,並描述解決這個問題的數學觀念。此外,新版所有習題都經過嚴謹小心地檢查,以確保它們都精確切題並涵蓋所有重要概念。所有習題都重新組織並加上標題,更方便讀者將習題與範例取得連結。「隨堂小試」、「複習題」與「章末測驗」則是在每章學習過程中間和考試前提供回顧和強化弱點的機會。熟讀本書,可使初學者對於微積分具有深度的思考和清晰的觀念,打下學習數學的良好基礎。
優惠價: 1 820
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Workplace Success 3
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出版日:2016/01/01 作者:Jamie Blackler  出版社:Cengage Learning  裝訂:精裝
DescriptionThe Workplace Success series prepares students for working in an English-speaking job environment. All four English skills-reading, listening, speaking and writing-are included in each unit
優惠價: 1 650
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出版日:2008/01/01 作者:Margaret A. Burkhardt; Alvita Nathaniel  出版社:Cengage Learning  裝訂:平裝
本書內容包含Part I: Guides for Principled BehaviorChapter 1 Social, Philosophical, and Other Historical Forces Influencing the Development of Nursing Chapter 2 Ethical Theory Chapter 3 Ethical Principles Pa
優惠價: 1 850
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出版社:Cengage Learning  裝訂:平裝
Ideal for readers encountering biochemistry for the first time, Garrett and Grisham’s BIOCHEMISTRY, Seventh Edition, makes even complex course concepts more accessible while revealing the beauty and usefulness of biochemistry in the everyday world. This engaging text illuminates the fundamental principles governing the structure, function and interactions of biological molecules, providing a solid foundation in biochemistry whether you are an undergraduate majoring in life sciences, chemistry or premedical programs, or a medical or graduate health sciences student seeking a deeper understanding of human physiology. Updated to reflect tremendous recent developments in biochemistry, the Seventh Edition features new and revised material and presentations throughout the text, incorporating additional content while maintaining a balanced and streamlined presentation. In addition, the authors emphasize the interrelationships of ideas to help you appreciate the overarching questions of bioche
優惠價: 1 1980
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出版日:2009/01/01 作者:TAN  出版社:Cengage Learning  裝訂:平裝
A traditional book with a slightly modern feel, market-leading APPLIED CALCULUS FOR THE MANAGERIAL, LIFE, AND SOCIAL SCIENCES: A BRIEF APPROACH, Eighth Edition, incorporates technology in such a way t
優惠價: 1 1150
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Applied Calculus (Asia Edition)
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出版日:2019/05/17 作者:Geoffrey C. Berresford; Andrew M. Rockett  出版社:Cengage Learning  裝訂:平裝
This book is an introduction to calculus and its applications to the management, social, behavioral, and biomedical sciences, and other fields. The seven-chapter Brief Applied Calculus contains more
優惠價: 1 1380
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出版日:2019/01/01 作者:Winston  出版社:Cengage Learning  裝訂:平裝
●AUTHORS PROVIDE A VARIETY OF PROBLEMS FOR YOUR FLEXIBILITY. This edition provides four types of problems -- level A, level B, modeling, and cases – that are graded within sections and chapters. This
優惠價: 1 1320
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Industrial / Organizational Psychology ― An Applied Approach (8/E)
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出版日:2015/01/01 作者:Michael G. Aamodt  出版社:Cengage Learning  裝訂:精裝
Striking a balance between research, theory, and application, the eighth edition of INDUSTRIAL/ORGANIZATIONAL PSYCHOLOGY: AN APPLIED APPROACH helps readers discover the relevance of industrial/organiz
優惠價: 1 1095
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出版日:2011/01/01 作者:Serway; Jewett  出版社:Cengage Learning  裝訂:平裝
Principles of Physics: A Calculus Approach is designed for a one-year introductory calculus-based physics course for engineering and science students as well as premed students. This book has two main objectives: to provide students with a clear and logical presentation of the basic concepts and principles of physics; and to strengthen their understanding of these concepts and principles through a board of interesting real-world applications.● Style The book is written in a clear, logical, and engaging style.● Pitfall Prevention Over 140 Pitfall Preventions are provided to help students avoid common mistakes and misunderstandings.● Problem-Solving Strategies This helps students identify necessary steps for solving problems.● Worked Examples These examples are set off in boxes, and the answers are highlighted with a tan screen.● Problems Over 2,100 end-of-chapter problems are provided with varied levels of difficulty.● Review Problems These problems can be used by students in preparing
優惠價: 1 760
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出版日:2008/01/01 作者:TAN  出版社:Cengage Learning  裝訂:平裝
This book provides an accessible yet accurate presentation of applied calculus combined with just the right balance of applications, pedagogy, and technology to help students succeed in the course. Re
優惠價: 1 1150
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Applied Regression Analysis―A Second Course In Business And Economic Statistics With Infotrac
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出版日:2004/08/06 作者:Terry E. Dielman  出版社:Cengage Learning  裝訂:精裝
APPLIED REGRESSION ANALYSIS applies regression to real data and examples while employing commercial statistical and spreadsheet software. Covering the core regression topics as well as optional topics
優惠價: 1 1320
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Introduction to Probability and Its Applications
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出版日:2010/01/01 作者:SCHEAFFER; LINDA  出版社:Cengage Learning  裝訂:平裝
◆Overview:This text focuses on the utility of probability in solving real-world problems for students in a one-semester calculus-based probability course. Theory is developed to a practical degree and
優惠價: 1 1020
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Entrepreneurship: A Process Perspective
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出版日:2008/01/01 作者:Baron  出版社:Cengage Learning  裝訂:平裝
The new second edition of ENTREPRENEURSHIP: A PROCESS PERSPECTIVE offers an even more current and comprehensive overview of all things entrepreneurial, delivering an applied and action-oriented presen
優惠價: 1 900
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作者:JAMES STEWART  出版社:Cengage Learning  裝訂:精裝
Conceptual Exercises; The most important way to foster conceptual understanding is through assigned problems. Stewart Concepts offers various types of problems, including explanations/mathematical wri
優惠價: 1 1100
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The Leadership Experience(Asia Edition)
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出版日:2023/03/31 作者:Richard L. Daft  出版社:Cengage Learning  裝訂:平裝
The Leadership Experience in Asia integrates both micro and macro approaches to leadership in a way that makes the topic come alive. By plugging into models of effective leadership, it demonstrates how the numerous leadership concepts and international practices can be applied in Asia.
優惠價: 1 1580
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出版日:2022/01/01 作者:Camm  出版社:Cengage Learning  裝訂:平裝
●NEW SECTION HIGHLIGHTS LEGAL AND ETHICAL ISSUES IN THE USE OF DATA AND ANALYTICS. Chapter 1 includes a new section that addresses common legal and ethical issues related to the use of data and analytics. This new legal and ethical section discusses recent data privacy laws as well as ethical issues that both practitioners and consumers of analytics models should consider.●PRACTICAL, RELEVANT PROBLEMS HELP STUDENTS MASTER CONCEPTS AND HANDS-ON SKILLS. Applications drawn from all functional business areas, including finance, marketing and operations, provide important practice at a variety of levels of difficulty. Time-saving data sets are available for most exercises and cases.●REVISED DATA MINING CHAPTERS OFFER CLEARER PRESENTATION OF CONCEPTS. The authors have reorganized and updated this edition's data mining chapters to ensure students thoroughly understand the presentation. The descriptive data mining chapter (Ch. 5) now appears after the probability chapter so that the data minin
優惠價: 1 1480
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Oscar's Journey ― Level 12
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出版日:2012/08/08 作者:Fiona Joseph  出版社:Cengage Learning  裝訂:平裝
Young Oscar Keen is forced to take over his father's biscuit factory, despite his dreams of becoming an artist. Then something happens that puts the business in trouble, and he finds the problems are
優惠價: 1 190
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出版日:2012/01/01 作者:MILLER; SPOOLMAN  出版社:Cengage Learning  裝訂:平裝
PART I: HUMANS AND SUSTAINABILITY: AN OVERVIEW.1. Environmental Problems, Their Causes, and Sustainability.PART II: SCIENCE, ECOLOGICAL PRINCIPLES, AND SUSTAINABILITY.2. Science, Matter, Energy, and S
優惠價: 1 1230
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出版日:2008/01/01 作者:SOUTAS-LITTLE  出版社:Cengage Learning  裝訂:平裝
Focusing on the conceptual understanding of mechanics, this exciting new text addresses developments in the methods of analyzing mechanics problems. It fully incorporates the highly sophisticated comp
優惠價: 1 880
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出版日:2004/04/01 作者:Bruce L. Bowerman; Richard T. O'Connell; Anne B. Koehler  出版社:Cengage Learning  裝訂:精裝
This introductory text also serves as a reference for professionals in such fields as marketing, finance, and production forecasting. The authors cover basic statistical concepts, regression analysis
優惠價: 1 1470
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Brief Applied Calculus (Original)
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出版日:2019/04/01 作者:Geoffrey C. Berresford; Andrew M. Rockett  出版社:Cengage Learning  裝訂:精裝
The book's many applications are related to finance, business, and such general-interest topics as learning curves in airplane production, the age of the Dead Sea Scrolls, Apple and Oracle stock price
優惠價: 1 1360
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Applied Calculus
95 折
出版日:2012/06/04 作者:Berresford  出版社:Cengage Learning  裝訂:平裝
1.This text uses intriguing real-world applications to engage readers' interest and show them the practical side of calculus. The book's many applications are related to finance, business, and such ge
優惠價: 95 1188
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New TOEIC Skills 2 (平裝) - Cengage
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出版日:2025/03/26 作者:Jenny Wilsen  出版社:Cengage Learning  裝訂:平裝
About this BookThis three-book series is designed to help English learners to build, develop, and moster their language skills for the TOEIC* test. Each book contains vocabulary and passages at different levels.New TOEIC* Skills 1 is for learners aiming at a score of between 450 and 550 points.New TOEIC Skills 2 is for learners whose target score is between 650 and 750 points.New TOEIC* Skills 3 is aimed at learners who are working toward a score of 850-990 points.This book can be used in a classroom with a teacher, or it can be used by learners on their own.Prepare for the TOEIC® test with essential vocabulary, skill lessons, and practice tests on 12 areas of Business English.Jobs * Housing * Activities * Health * Weather * Money Shopping * Medicine * Business * Travel * Food * EducationImportant content-based vocabulary is introduced with definitions and a list of related words to extend active use of words. Units are structured to review grammar, listening, and reading skills necess
優惠價: 1 800
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Calculus: Early Transcendentals 9/e Metric Version(Custom Solutions)
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出版日:2024/08/01 作者:Stewart  出版社:Cengage Learning  裝訂:精裝
CALCULUS: EARLY TRANSCENDENTALS, Metric, 9th Edition provides you with the strongest foundation for a STEM future. James Stewart's Calculus, Metric series is the top-seller in the world because of its problem-solving focus, mathematical precision and accuracy, and outstanding examples and problem sets. Selected and mentored by Stewart, coauthors Daniel Clegg and Saleem Watson continue his legacy, and their careful refinements retain Stewart's clarity of exposition and make the 9th Edition an even more usable learning tool. The accompanying WebAssign includes helpful learning support and new resources like Explore It interactive learning modules. Showing that Calculus is both practical and beautiful, the Stewart approach.
優惠價: 95 1463
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Psychopathology and Life: A Dimensional Approach
95 折
出版日:2023/04/28 作者:Chris Kearney; Timothy Trull  出版社:Cengage Learning  裝訂:精裝
OverviewGain a contemporary, science-based view of psychopathology that emphasizes the individual first with Kearney’s ABNORMAL PSYCHOLOGY AND LIFE: A DIMENSIONAL APPROACH, 4E. This updated edition features interesting clinical cases and real first-person narratives that help you view abnormal behavior along a continuum. You learn how to place the behavior of an individual at the forefront of clinical definition, assessment and treatment. This edition also gives you an understanding of the features and epidemiologies, risk factors and prevention, assessment and treatment, and long-term prognosis and associated stigma of mental disorders. Special sections specifically designed for college students highlight ideas for anyone experiencing symptoms of mental disorders. Other consumer-based material emphasizes how this content assists you in becoming an intelligent consumer of mental health information. MindTap digital resources are also available to reinforce your understanding.What's NewU
優惠價: 95 2090
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21st Century Communication 2/E (3) Student's Book with the Spark Platform
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出版日:2023/01/01 作者:Lynn Bonesteel  出版社:Cengage Learning  裝訂:平裝
The Second Edition of 21st Century Communication presents big ideas from TED and National Geographic Explorers to engage students in English. Each unit explores one idea from different angles to prompt students to think critically and express their own opinions, while teaching the skills needed to communicate with confidence. Through inspiring models of effective communication, students develop essential listening and speaking skills to achieve academic success for the 21st century.New in this editionA wide variety of real-world settings like virtual discussions, interviews, and academic lectures provide studonts with models of confident communication in relatable situations.An expanded focus on academic note-taking, critical thinking, and 21st century life skills such as responsible decision-making helps students achieve their academic and personal goals.Carefully sequenced lessons develop comprehension, creative thinking, and collaboration skills to prepare students for the final p
優惠價: 1 700
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出版日:2021/01/01 作者:Skoog; Holler  出版社:Cengage Learning  裝訂:平裝
●SPREADSHEET SUPPLEMENT IS AVAILABLE FOR NO ADDITIONAL COST. The new edition of the additional student resource, APPLICATIONS OF MICROSOFT® EXCEL FOR ANALYTICAL CHEMISTRY, further helps students learn to use spreadsheets as a problem-solving tool within the context of today's analytical chemistry applications.●FEATURE BOXES HIGHLIGHT A VARIETY OF MEANINGFUL, INTRIGUING TOPICS. Engaging feature boxes, integrated throughout, highlight the use of analytical chemistry and address topics ranging from breath alcohol analyzers and lab-on-a-chip technology to modified electrodes, enzymatic determination of urea, GC/MS, C/MS, LC/MS/MS and capillary electrophoresis in DNA sequencing.●AUTHORS EMPHASIZE PRACTICAL APPLICATION OF ANALYTIC CHEMISTRY IN NUMEROUS FIELDS. Students quickly see the relevancy of the material they are learning as they study the wide spectrum of chemistry's applications, including developments in biology, medicine and environmental science. Examples of today's uses of analyt
優惠價: 1 1420
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Accounting Information Systems (International Edition)
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出版日:2020/04/15 作者:Gelinas  出版社:Cengage Learning  裝訂:平裝
Today's accounting professionals are challenged to identify enterprise risks and provide quality assurance for a company's information systems. ACCOUNTING INFORMATION SYSTEMS, 11th International Editi
優惠價: 1 1780
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Look (4) A Reading Anthology for Young Learners
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出版日:2020/01/01 作者:Kaj Schwermer  出版社:Cengage Learning  裝訂:平裝
DescriptionThe world is an amazing place.‧Get up close with Look, a seven-level series for young learners of English.‧See something real with amazing photography, authentic stories and video, and insp
優惠價: 1 410
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Look(2) Workbook with Online Practice Access Code
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出版日:2020/01/01 作者:Rachel Wilson  出版社:Cengage Learning  裝訂:平裝
Get up close with Look, a seven-level series for young learners of English.See something real with amazing photography, authentic stories and video, and inspiring National Geographic Explorers. Help l
優惠價: 1 430
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Look(1) Workbook with Online Practice Access Code
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出版日:2020/01/01 作者:Katherine Bilsborough ; Steve Bilsborough  出版社:Cengage Learning  裝訂:平裝
Overview Get up close with Look, a seven-level series for young learners of English.See something real with amazing photography, authentic stories and video, and inspiring National Geographic Explorer
優惠價: 1 430
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Look(Starter) Workbook with Online Practice Access Code
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出版日:2020/01/01 作者:Gregg Schroeder  出版社:Cengage Learning  裝訂:平裝
Get up close with Look, a seven-level series for young learners of English.See something real with amazing photography, authentic stories and video, and inspiring National Geographic Explorers. Help l
優惠價: 1 430
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Look (4) Workbook with Online Practice Access Code
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出版日:2020/01/01 作者:Fiona Beddall ; Teresa Bestwick  出版社:Cengage Learning  裝訂:平裝
OverviewThe world is an amazing place. Get up close with Look, a seven-level series for young learners of English.See something real with amazing photography, authentic stories and video, and inspirin
優惠價: 1 430
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Look (3) Workbook with Online Practice Access Code
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出版日:2020/01/01 作者:Daniel Barber  出版社:Cengage Learning  裝訂:平裝
OverviewThe world is an amazing place. Get up close with Look, a seven-level series for young learners of English.See something real with amazing photography, authentic stories and video, and inspirin
優惠價: 1 430
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Look (Starter) Student Book
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出版日:2020/01/01 作者:Gregg Schroeder  出版社:Cengage Learning  裝訂:平裝
OverviewThe world is an amazing place. Get up close with Look, a seven-level series for young learners of English.See something real with amazing photography, authentic stories and video, and inspirin
優惠價: 1 680
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Look (1) Student Book
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出版日:2020/01/01 作者:Katherine Bilsborough ; Steve Bilsborough  出版社:Cengage Learning  裝訂:平裝
OverviewThe world is an amazing place. Get up close with Look, a seven-level series for young learners of English.See something real with amazing photography, authentic stories and video, and inspirin
優惠價: 1 680
無庫存
Look (2) Student Book
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出版日:2020/01/01 作者:Rachel Wilson  出版社:Cengage Learning  裝訂:平裝
OverviewThe world is an amazing place. Get up close with Look, a seven-level series for young learners of English.See something real with amazing photography, authentic stories and video, and inspirin
優惠價: 1 680
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