Master the basics of print interpretation! PRINT READING FOR MACHINISTS, Sixth Edition, is an ideal resource for machine trades students and apprentices alike who want to gain the knowledge and skills
This updated Eleventh Edition of COLLEGE PHYSICS helps students master physical concepts, improve their problem-solving skills, and enrich their understanding of the world around them. Serway/Vuille p
21st Century Communication is a four-level series that uses powerful ideas from TED Talks to teach learners to think critically and communicate effectively. Through authentic models of effective commu
This textbook identifies the most important skills and knowledge college students must develop for competence as writers. It focuses on the ideas of writing as a rhetorical act, writing as a way to pa
Cengage Learning is pleased to announce the publication of Debora Katz’s ground-breaking calculus-based physics program, PHYSICS FOR SCIENTISTS AND ENGINEERS: FOUNDATIONS AND CONNECTIONS. The author’s
Cengage Learning is pleased to announce the publication of Debora Katz’s ground-breaking calculus-based physics program, PHYSICS FOR SCIENTISTS AND ENGINEERS: FOUNDATIONS AND CONNECTIONS. The author’s
Cengage Learning is pleased to announce the publication of Debora Katz’s ground-breaking calculus-based physics program, PHYSICS FOR SCIENTISTS AND ENGINEERS: FOUNDATIONS AND CONNECTIONS. The author’s
This book is aimed at MBA or executive students and deals with the topic of project-based learning. Project-based learning is involves a different way of gathering knowledge than traditional lectures
Each day, millions of individuals venture online to exchange personal information and opinions. Such electronic word-of-mouth communication (eWOM) has been shown to influence consumer actions across a
A critical responsibility of marketing managers is to make normative and positive propositions about the organization’s marketing mix. Normative propositions entail what an organization should do such
Giving you insight into real-world practice, INDUSTRIAL ROBOTICS provides an introduction to the industry and basic understanding of the subjects needed for starting a career in industrial robotics. I
This book offers a framework for designing and implementing global supply chains and courses concerning them. Its interdisciplinary approach –and contributions from specialists in a variety of differe
The subject of this book is the history of economic thought, including the less-commonly discussed schools of binary and socio-economics. The intended audience is students, business people, regulators
The proposed book explores a new framework for teaching business ethics that relies on prior literature related to development of professionals. As such, the work is aimed at faculty who teach courses
This book provides the quintessential information needed to understand the financial side of the retirement planning coin. Readers will begin by learning about the various plan types available to the
The textile manufacturing industry (NAICS 313) has played an important role in the history of the United States (US) and continues to be a major industrial employer, not only in the US, but also aroun
THE WRITER'S HARBRACE HANDBOOK, 6TH EDITION, is grounded in the belief that an understanding of the rhetorical situation--the writer, reader, message, context, and opportunity for writing--provides th
This seventh edition of THE POCKET CENGAGE HANDBOOK provides up-to-date, realistic advice for today's digital-age students. Instructors and students alike will find it clearly written, thorough, easy
This fifth edition of THE CONCISE CENGAGE HANDBOOK provides up-to-date, realistic advice for today's digital-age students. Instructors and students alike will find it clearly written, thorough, easy t
Showing students that the act of writing is connected to their daily lives, THE COMPOSITION OF EVERYDAY LIFE, CONCISE, emphasizes invention to help students rediscover concepts, uncover meaning, and r
Showing students that the act of writing is connected to their daily lives, THE COMPOSITION OF EVERYDAY LIFE, emphasizes invention to help students rediscover concepts, uncover meaning, and rethink th
Writing well is just a step away! Join the thousands of students who have learned to write well with Jean Wyrick's clear, thoughtful advice. STEPS TO WRITING WELL, Thirteenth Edition, is the ultimate
Develop the research skills you need for success in academic, career, and everyday situations with THE CENGAGE GUIDE TO RESEARCH, 3rd Edition. Recognizing that technology is a part of your daily life,
THE BRIEF CENGAGE HANDBOOK, 8th Edition, provides students with extensive coverage of rhetorical concerns, the writing and research process, composing in digital environments and in various genres, an
Learn how to write about literature the convenient, affordable way! COMPACT LITERATURE: READING, REACTING, WRITING,9E helps you succeed in class and make literature a part of your life. Combining a br
In this fourth edition of WRITING IN THE WORKS, the authors focus on writing as both an academic and practical tool. At the same time, they have updated the content and spirit of the book to prepare y
This book emphasizes the importance of planning reports to ensure they do what you, the writer or presenter, want them to do. Inside, the reader will discover useful information to make reports more e
Every one of us produce and/or use services on a daily basis. Each of these services provision requires both physical and nonphysical resources, and have potentially short and long-term effects on bot
A large number of services that affect people's lives in modern economies are delivered by cities, and the potential for augmenting these services is expanding with new information technologies, inclu
This takes an in depth and comprehensive assessment of corporate governance in Turkey. In this assessment, historical roots and cultural values shaping the Turkish business context are taken into pers
PORTABLE LITERATURE: READING, REACTING, WRITING, Ninth Edition, includes a wide selection of essential classic and contemporary readings along with brief introductions to the literary genres, useful s
Equip your students to address the growing and increasingly intricate problem of controlling and processing the refuse created by global urban societies with SOLID WASTE ENGINEERING: A GLOBAL PERSPECT
Project management sophistication is the state of enterprise practices in which success of projects is predictable and that the definitive measure of project management success continually improves wi
Environmental Science: Sustaining Your World was created specifically for your high school environmental science course. With a central theme of sustainability included throughout, authors G. Tyler Mi
From the moment of their first client engagement, consultants in all fields face communication opportunities and challenges. No matter what their focus may be, professional services, accounting, tech
Coastal and marine tourism are the fastest growing sectors of the tourism industry. Beaches and coastlines are being rapidly bought up and built up, while the number, size and ports-of-call of cruise
Coastal and marine tourism are the fastest growing sectors of the tourism industry. Beaches and coastlines are being rapidly bought up and built up, while the number, size and ports-of-call of cruise
The service process design landscape is changing, with many of the previous limitations disappearing on how and by whom services are delivered. Opportunities for new service design configurations are
Of those in management education who debates whether business ethics should be taught as a stand-alone course or in an embedded manner, most recommend combining both approaches for optimal results. Th
Every plan needs a forecast - a reasonable prediction of the future. No business plan can be implemented without one. But the academic literature on forecasting is vast and spans disciplines such as s
