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Strategic Marketing
滿額折
出版日:2010/01/01 作者:JAIN; HALEY  出版社:Cengage Learning  裝訂:平裝
‧Current thoughts and concepts in marketing strategy formulation, based on constructs that have taken place in the field ‧Incorporation of global focus throughout the book ‧Discussion of problems and
優惠價: 1 1150
庫存:1
Effective Leadership
滿額折
出版日:2007/01/01 作者:LUSSIER  出版社:Cengage Learning  裝訂:平裝
LEADERSHIP, 3rd edition is the most practical leadership textbook on the market, making key concepts immediately relevant through a unique three-pronged approach: theory, application, and skill develo
優惠價: 1 850
庫存:1
Sensation and Perception (Asia edition)
滿額折
出版日:2022/01/01 作者:E. Bruce Goldstein; Laura Cacciamani  出版社:Cengage Learning  裝訂:平裝
Time-tested features from previous editions -- including "Demonstrations" illustrating principles in action, "Methods" sections and "Developmental Dimension" segments -- have been updated and carried over into the 11th edition.The Exploration feature in MindTap -- the digital learning experience available with the text -- enables students to view experimental stimuli, perceptual demonstrations and short film clips about the research discussed in the text. These features have been thoroughly updated, and new items have been added to the labs carried over from the previous edition. Most of the items have been generously provided by researchers in vision, hearing and perceptual development.Reflecting the latest developments from the field, the 11th edition has been updated throughout with discussions of cutting-edge research. Especially noteworthy are a revised and more "student friendly" Chapter 1: Introduction to Perception and an expanded treatment of basic auditory mechanisms and musi
優惠價: 1 1630
庫存:1
出版社:Cengage Learning  裝訂:平裝
Ideal for readers encountering biochemistry for the first time, Garrett and Grisham’s BIOCHEMISTRY, Seventh Edition, makes even complex course concepts more accessible while revealing the beauty and usefulness of biochemistry in the everyday world. This engaging text illuminates the fundamental principles governing the structure, function and interactions of biological molecules, providing a solid foundation in biochemistry whether you are an undergraduate majoring in life sciences, chemistry or premedical programs, or a medical or graduate health sciences student seeking a deeper understanding of human physiology. Updated to reflect tremendous recent developments in biochemistry, the Seventh Edition features new and revised material and presentations throughout the text, incorporating additional content while maintaining a balanced and streamlined presentation. In addition, the authors emphasize the interrelationships of ideas to help you appreciate the overarching questions of bioche
優惠價: 1 1980
庫存:1
Concepts of Chemical Dependency
90 折
出版日:2011/01/01 作者:Harold E. Doweiko  出版社:Cengage Learning  裝訂:平裝
Completely rewritten from cover to cover, the contemporary new 8th edition of CONCEPTS OF CHEMICAL DEPENDENCY provides comprehensive coverage and the latest information on a full spectrum of substanc
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Microsoft Visual Basic 2015 ─ Reloaded
90 折
出版日:2015/10/16 作者:Diane Zak  出版社:Cengage Learning  裝訂:平裝
Only MICROSOFT VISUAL BASIC 2015: RELOADED pairs fundamental programming concepts with both business applications and fun, engaging game applications. This fully revised 6th Edition provides a solid f
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Financial Accounting ─ An Introduction to Concepts, Methods and Uses
90 折
出版日:2012/11/16 作者:Roman L. Weil; Katherine Schipper; Jennifer Francis  出版社:Cengage Learning  裝訂:精裝
Ideal for graduate, MBA, and rigorous undergraduate programs, FINANCIAL ACCOUNTING: AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 14e presents both the basic concepts underlying financial statements
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Financial Accounting ─ An Introduction to Concepts, Methods, and Uses
90 折
出版日:2012/11/08 作者:Roman L. Weil; Katherine Schipper; Jennifer Francis  出版社:Cengage Learning  裝訂:精裝
Ideal for graduate, MBA, and rigorous undergraduate programs, FINANCIAL ACCOUNTING: AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 14e presents both the basic concepts underlying financial statements
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Microsoft Visual Basic 2010:Reloaded
90 折
出版日:2010/08/03 作者:Diane Zak  出版社:Cengage Learning  裝訂:平裝
Pairing fundamental programming concepts with business applications and also fun and engaging game applications, MICROSOFT VISUAL BASIC 2010: RELOADED, 4E provides a solid foundation in programming p
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Foundations of Basic Nursing
90 折
出版日:2010/01/27 作者:Lois White; Gena Duncan; Wendy Baumle  出版社:Cengage Learning  裝訂:平裝
FOUNDATIONS OF BASIC NURSING 3rd Edition lays the foundation of introductory material for a practical or vocational nursing and focuses on fundamental concepts such as holistic care, legal responsibi
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Financial Accounting: An Introduction to Concepts, Methods and Uses
90 折
出版日:2009/02/25 作者:Clyde P. Stickney; Roman L. Weil; Katherine Schipper; Jennifer Francis  出版社:Cengage Learning  裝訂:精裝
Ideal for graduate, MBA, and higher-level undergraduate programs, FINANCIAL ACCOUNTING: AN INTRODUCTION TO CONCEPTS, METHODS, AND USES presents both the basic concepts underlying financial statements
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Microsoft Visual Basic 2008: Reloaded
90 折
出版日:2008/07/16 作者:Diane Zak  出版社:Cengage Learning  裝訂:平裝
Pairing fundamental programming concepts with fun, engaging game applications, Microsoft Visual Basic 2008: RELOADED, Third Edition provides a solid foundation in programming principles and how to us
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Basic Economics
90 折
出版日:2006/08/21 作者:Frank V. Mastrianna  出版社:Cengage Learning  裝訂:平裝
The Study Guide that accompanies the 14th edition of Basic Economics helps students learn and review concepts developed in the text and improve performance on examinations. Each chapter begins with a
優惠價: 9 2104
無庫存
Basic Finance: An Introduction to Financial Institutions, Investments and Management
90 折
出版日:2011/04/01 作者:Herbert B. Mayo  出版社:Cengage Learning  裝訂:平裝
BASIC FINANCE: AN INTRODUCTION TO FINANCIAL INSTITUTIONS, INVESTMENTS & MANAGEMENT offers a proven ?modular? approach to help users learn finance concepts quickly and easily. The text offers a strong
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Microsoft Visual Basic 2010: For Windows, Web, Office, and Database Applications: Comprehensive
90 折
出版日:2010/09/21 作者:Gary B. Shelly; Corinne Hoisington  出版社:Cengage Learning  裝訂:平裝
Shelly and Hoisington (Central Virginia Community College) supply students with a textbook on Microsoft Visual Basic 2010 that integrates demonstrations with discussion of programming concepts and tec
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Foundations of Basic Nursing
90 折
出版日:2010/04/02 作者:Lois White; Gena Duncan R. N.; Wendy Baumle R. N.  出版社:Cengage Learning  裝訂:平裝
This fully updated second edition of Foundations of Basic Nursing lays the foundation of introductory material for your nursing course of study. The book focuses on foundation concepts you will need t
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Agriscience: Fundamentals and Applications
90 折
出版日:2009/03/27 作者:L. DeVere Burton  出版社:Cengage Learning  裝訂:精裝
Agriscience Fundamentals and Applications, 5th edition provides a broad-spectrum overview of the agricultural industry and the industry-based sciences, including basic principles of science as they a
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Power & Society ─ An Introduction to the Social Sciences
90 折
出版日:2016/01/01 作者:Brigid C. Harrison  出版社:Cengage Learning  裝訂:平裝
Designed as a basic text for an introductory, interdisciplinary social science course, POWER AND SOCIETY, 14th Edition, introduces students to key concepts in anthropology, sociology, economics, psych
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Introduction to Spectroscopy
滿額折
出版日:2014/01/01 作者:Donald L. Pavia; Gary M. Lampman; George S. Kriz; James A. Vyvyan  出版社:Cengage Learning  裝訂:平裝
Gain an understanding of the latest advances in spectroscopy with INTRODUCTION TO SPECTROSCOPY.This proven book provides a systematic introduction to spectra and basic theoretical concepts in spectros
優惠價: 1 1480
無庫存
Single Subject Research—Applications in Special Education and Clinical Settings
90 折
出版日:2013/01/01 作者:Stephen B. Richards; Ronald Taylor; Rangasamy Ramasamy; Rhonda Y. Richards  出版社:Cengage Learning  裝訂:平裝
This practical, user-friendly textbook provides background knowledge, basic concepts, and understanding of relevant issues related to applied behavior analysis and specifically to single subject resea
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Using Peachtree Complete 2012 for Accounting
90 折
出版日:2012/01/11 作者:Glenn Owen  出版社:Cengage Learning  裝訂:平裝
USING PEACHTREE COMPLETE 2012 FOR ACCOUNTING reinforces basic accounting concepts in an interactive case setting while developing students' proficiency with PEACHTREE COMPLETE 2012 software by Sage. T
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Laboratory Experiments for Introduction to General, Organic and Biochemistry
90 折
出版日:2012/01/01 作者:Frederick A. Bettelheim; Joseph M. Landesberg  出版社:Cengage Learning  裝訂:平裝
The 48 experiments in this well-conceived manual illustrate important concepts and principles in general, organic, and biochemistry. As in previous editions, three basic goals guided the development o
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Human Physiology
90 折
出版日:2012/01/01 作者:Lauralee Sherwood  出版社:Cengage Learning  裝訂:精裝
Sherwood (physiology and pharmacology, West Virginia U.) offers undergraduate students preparing for health-related careers a textbook on basic human physiological concepts and principles that emphasi
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Sociology
90 折
出版日:2012/01/01 作者:Margaret L. Andersen; Howard F. Taylor  出版社:Cengage Learning  裝訂:平裝
Andersen (sociology, U. of Delaware) and Taylor (sociology, Princeton U.) acquaint undergraduate students with the basic sociological concepts, theories, and insights. This edition includes a new feat
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Fundamentals of Mathematics
90 折
出版日:2011/01/01 作者:James Van Dyke; James Rogers; Hollis Adams  出版社:Cengage Learning  裝訂:平裝
The FUNDAMENTALS OF MATHEMATICS, Tenth Edition, offers a comprehensive and objectives-based review of all basic mathematics concepts. The author helps learners by addressing three important needs: 1)
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Fundamentals of Mathematics
90 折
出版日:2011/01/01 作者:James Van Dyke; James Rogers; Hollis Adams  出版社:Cengage Learning  裝訂:平裝
The FUNDAMENTALS OF MATHEMATICS, Tenth Edition, offers a comprehensive and objectives-based review of all basic mathematics concepts. The author helps learners by addressing three important needs: 1)
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Enhance Your Training Brand
90 折
出版日:2010/06/30 作者:Amy Hand  出版社:Cengage Learning  裝訂:平裝
In this Infoline, you will learn the basic concepts of branding.
優惠價: 9 1011
無庫存
Power and Society
90 折
出版日:2010/02/19 作者:Brigid Callahan Harrison  出版社:Cengage Learning  裝訂:平裝
Designed as a basic text for an introductory, interdisciplinary social science course, POWER AND SOCIETY introduces students to key concepts in anthropology, sociology, economics, psychology, politica
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Physics for Scientists and Engineers With Modern Physics
90 折
出版日:2009/12/28 作者:Raymond A. Serway; John W. Jewett Jr.  出版社:Cengage Learning  裝訂:精裝
This best-selling, calculus-based text is recognized for its carefully crafted, logical presentation of the basic concepts and principles of physics. PHYSICS FOR SCIENTISTS AND ENGINEERS, maintains t
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Autism Spectrum Disorders
90 折
出版日:2008/01/01 作者:Inc. Concept Media (COR)  出版社:Cengage Learning  裝訂:精裝
This program describes specific treatment modalities for individuals with Autism Spectrum Disorder including Applied Behavioral Analysis, Direct versus Intermediary Learning, Treatment and Education o
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Human Service Agencies—An Orientation To Fieldwork
90 折
出版日:2005/07/15 作者:Lupe A. Alle-Corliss; Randall M. Alle-Corliss  出版社:Cengage Learning  裝訂:平裝
Emphasizing basic concepts as well as technical aspects of agency work, Lupe Alle-Corliss and Randy Alle-Corliss, both affiliated with California State University-Fullerton, help beginning professiona
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Critical Thinking And Everyday Agrument With Infotrac
90 折
出版日:2004/07/02 作者:jay VERLINDEN  出版社:Cengage Learning  裝訂:平裝
Covering basic concepts, the crafting of arguments, and the use of argument in different contexts, this textbook discusses critical thinking skills, ethics, fallacies, formal logic, the Toulman model,
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出版日:2004/04/01 作者:Bruce L. Bowerman; Richard T. O'Connell; Anne B. Koehler  出版社:Cengage Learning  裝訂:精裝
This introductory text also serves as a reference for professionals in such fields as marketing, finance, and production forecasting. The authors cover basic statistical concepts, regression analysis
優惠價: 1 1470
無庫存
Statistical Analysis in the Social Sciences
90 折
出版日:2003/10/01 作者:McKee J. McClendon  出版社:Cengage Learning  裝訂:平裝
Statistical Analysis in the Social Sciences imbeds basic descriptive and inferential statistical concepts within a unified framework: the linear regression model. The regression model is used not only
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Social Forces and Aging—An Introduction to Social Gerontology
90 折
出版日:2003/07/01 作者:Robert C. Atchley; Amanda Smith Barusch  出版社:Cengage Learning  裝訂:精裝
Atchley and Barusch's interdisciplinary approach has produced a text that provides the concepts, information, insight, and examples students need to achieve a basic understanding of aging as a social
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
出版日:2018/01/01 作者:James Stewart  出版社:Cengage Learning  裝訂:精裝
Stewart's CALCULUS: CONCEPTS AND CONTEXTS MULTIVARIABLE, ENHANCED EDITION, 4th Edition, offers a streamlined approach to teaching calculus, focusing on major concepts and supporting those with precise
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Power System Analysis & Design ─ SI Edition
90 折
出版日:2016/07/21 作者:J. Duncan Glover; Thomas Overbye; Mulukutla S. Sarma  出版社:Cengage Learning  裝訂:平裝
Introduce the basic concepts of power systems as well as the tools students need to apply these skills to real world situations with POWER SYSTEM ANALYSIS AND DESIGN, 6E. This new edition highlights p
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Power System Analysis & Design
90 折
出版日:2016/01/07 作者:J. Duncan Glover; Thomas Overbye; Mulukutla S. Sarma  出版社:Cengage Learning  裝訂:精裝
Introduce the basic concepts of power systems as well as the tools students need to apply these skills to real world situations with POWER SYSTEM ANALYSIS AND DESIGN, 6E. This new edition highlights p
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Digital Media ─ Concepts & Applications
90 折
出版日:2016/01/06 作者:Tena B. Crews; Karen Bean May  出版社:Cengage Learning  裝訂:精裝
DIGITAL MEDIA, CONCEPTS AND APPLICATIONS, 4E prepares students for the multimedia-rich workplace by teaching them multimedia concepts as well as business-standard software applications to complete pro
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Basic Spanish for Social Services
90 折
出版日:2016/01/01 作者:Ana Jarvis; Raquel Lebredo  出版社:Cengage Learning  裝訂:平裝
BASIC SPANISH FOR SOCIAL SERVICES is a career manual designed to serve those in the social services professions who seek basic conversational skills in Spanish. Written for use in two-semester or thre
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
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