Thoroughly revised and updated, MARKETING STRATEGY, 6e continues with one primary goal: to teach students to think and act like marketers. Packed with cutting-edge coverage, current examples, new case
Marketing decisions often misfire when driven more by beliefs than knowledge. Make Better Marketing Decisions: Lessons from the Philosophy of Science, guides readers on how to think more clearly and c
Embark on the literary journey of a lifetime with LEGACIES: FICTION, POETRY, DRAMA, NONFICTION, 5th Edition! This four-genre literature anthology challenges you to think, read, and write critically. F
GET WRITING: PARAGRAPHS AND ESSAYS helps developmental students learn to think and plan before they write, and evaluate their own and others' writing, with a focus on critical thinking through feature
This book is for instructors who think that most calculus textbooks are too long. In writing the book, James Stewart asked himself: What is essential for a three-semester calculus course for scientist
This book is for instructors who think that most calculus textbooks are too long. In writing the book, James Stewart asked himself: What is essential for a three-semester calculus course for scientist
This book is for instructors who think that most calculus textbooks are too long. In writing the book, James Stewart asked himself: What is essential for a three-semester calculus course for scientist
Learn to think mathematically and develop genuine problem-solving skills with Stewart, Redlin, and Watson's COLLEGE ALGEBRA, Sixth Edition. This straightforward and easy-to-use algebra book will help
This book is for instructors who think that most calculus textbooks are too long. In writing the book, James Stewart asked himself: What is essential for a three-semester calculus course for scientist
Renowned for its writing style and trendsetting art, PLANT STRUCTURE AND FUNCTION provides real-world applications and helps you think critically about them. The new edition offers a new Learning Road
SOCIOLOGY: A GLOBAL PERSPECTIVE, Eighth Edition, introduces you to the concepts and theories of sociology, demonstrates how they can be used to think about the most significant and pressing global iss
MAIS OUI!'s success was founded on its unique guided approach that engages students in the discovery of the French language and Francophone cultures. Through its proven methodology that entails "think
Renowned for its writing style and trendsetting art, CELL BIOLOGY AND GENETICS provides real-world applications and helps you think critically about them. The new edition offers a new Learning Roadmap
Renowned for its writing style and trendsetting art, BIOLOGY: THE UNITY AND DIVERSITY OF LIFE provides real-world applications and helps you think critically about them. The new edition offers a new L
TRIGONOMETRY is designed to help you learn to "think mathematically." With this text, you can stop relying on merely memorizing facts and mimicking examples--and instead develop true, lasting problem-
Renowned for its writing style and trendsetting art, EVOLUTION OF LIFE provides real-world applications and helps you think critically about them. The new edition offers a new Learning Roadmap in each
Renowned for its writing style and trendsetting art, DIVERSITY OF LIFE provides real-world applications and helps you think critically about them. The new edition offers a new Learning Roadmap in each
Renowned for its writing style and trendsetting art, ECOLOGY AND BEHAVIOR provides real-world applications and helps you think critically about them. The new edition offers a new Learning Roadmap in e
Renowned for its writing style and trendsetting art, ANIMAL STRUCTURE AND FUNCTION provides real-world applications and helps you think critically about them. The new edition offers a new Learning Roa
INTERNATIONAL RELATIONS: PERSPECTIVES, CONTROVERSIES, AND READINGS, 4th Edition teaches readers to think critically about international politics. Taking an innovative approach, the text delivers brief
MEDIA NOW empowers you to think critically about the media and its effects on culture by providing a thorough understanding of how media technologies develop, operate, converge, and affect society. ME
MAIS OUI!'s success was founded on its unique guided approach that engages students in the discovery of the French language and Francophone cultures. Through its proven methodology that entails "think
Shooting film is not for the faint of heart--or at least that's what many photographers who have grown up shooting digital think. But maybe you're ready to set aside your trepidation and take the leap
Every artist and designer, student or professional, needs a journal space to play in new ways, to think with a pencil in hand, by inventing, imagining, and thinking creatively. Unlike a blank journal,
Success depends on the ability to think critically. Training and practice turn this ability into a powerful skill. BECOMING A CRITICAL THINKER gives students the opportunity to develop this skill in a
This new supplement, full of assessments and questionnaires, will make students think more reflectively on important topics related to marriage, such as finances and intimacy. Assignments can be done
Learn how to think and engage like a scientist! BIOLOGY: THE DYNAMIC SCIENCE, Second Edition, provides you with a deep understanding of the core concepts in Biology, building a strong foundation for a
Learn how to think and engage like a scientist! BIOLOGY: THE DYNAMIC SCIENCE, Second Edition, provides you with a deep understanding of the core concepts in Biology, building a strong foundation for a
Learn how to think and engage like a scientist! BIOLOGY: THE DYNAMIC SCIENCE, Second Edition, provides you with a deep understanding of the core concepts in Biology, building a strong foundation for a
Learn how to think and engage like a scientist! BIOLOGY: THE DYNAMIC SCIENCE, Second Edition, provides you with a deep understanding of the core concepts in Biology, building a strong foundation for a
Learn how to think and engage like a scientist! BIOLOGY: THE DYNAMIC SCIENCE, Second Edition, provides you with a deep understanding of the core concepts in Biology, building a strong foundation for a
This popular American government text uses a "myth vs. reality" framework to help you confront your preconceptions and think critically about the U.S. political system.
SUCCEEDING IN BUSINESS WITH MICROSOFT ACCESS 2010 prepares your students to solve business problems by moving beyond the basic "point and click" skills to think critically about realistic business sit
SUCCEEDING IN BUSINESS WITH MICROSOFT OFFICE EXCEL 2010 prepares your students to solve business problems by moving beyond the basic "point and click" skills to think critically about realistic busin
This book seeks to train learners to think analytically in a business context. Specifically, it uses over 300 real-world, managerially-oriented applications to show readers how managers apply theorie
Many people think of Fedora as an operating system that is way over their heads -- that only techies can use this strange, arcane OS with the odd name. Introducing Fedora: Desktop Linux is here to tel
Thoroughly revised and updated, MARKETING STRATEGY, 5e continues with one primary goal: to teach students to think and act like marketers. Packed with cutting-edge coverage, current examples, new case
This authoritative and reader-friendly anthology will help you think through some of humanity's most persistent questions regarding right and wrong, good and bad. ETHICAL THEORY: CLASSICAL AND CONTEMP
MINDSCAPES, a college reading text based on the premise that the brain learns best through organization of information, shows students the way to success by teaching them to think about reading in a w
Think of it as portable office hours! The Interactive Video Skillbuilder contains over eight hours of video instruction. The questions worked out during each video lesson are shown next to the viewing