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英國出版界指標大獎肯定!A.F. Steadman 獲年度作家,《史坎德》系列帶你踏上熱血奇幻旅程
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Supply Chain Finance ― Risk Management, Resilience and Supplier Management
90 折
出版日:2018/12/28 作者:Wendy L. Tate (EDT); Lydia Balls (EDT); Lisa Ellram (EDT)  出版社:Kogan Page Ltd  裝訂:平裝
Supply Chain Finance is a contributed book looking at the two major perspectives of managing finance across the supply chain. The first is more short-term, focused on accounts payables and receivabl
優惠價: 9 4207
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Superconductors ― Revolutionize Your Career and Make Big Things Happen
90 折
出版日:2018/07/28 作者:Derek Loudermilk  出版社:Kogan Page Ltd  裝訂:平裝
The steady career path is a thing of the past: disruption is here to stay. You need to be able to keep learning, growing and reinventing yourself to stay valuable in the midst of this change. Those wh
優惠價: 9 752
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Get Social ― Social Media Strategy and Tactics for Leaders
90 折
出版日:2018/05/28 作者:Michelle Carvill  出版社:Kogan Page Ltd  裝訂:平裝
Business leaders' audiences - their customers, competitors and employees alike - live and breathe social media. In our hyperconnected culture, social media is the glue that allows us to stay connected
優惠價: 9 992
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The Business Models Handbook ─ Templates, Theory and Case Studies
90 折
出版日:2018/03/28 作者:Paul N. Hague  出版社:Kogan Page Ltd  裝訂:平裝
Business frameworks are extraordinarily valuable professional tools. They add structure and clarity to business problems, and can help practitioners overcome the everyday challenges they face. The Bus
優惠價: 9 1026
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Port Management ─ Cases in Port Geography, Operations and Policy
90 折
出版日:2017/12/28 作者:Anthony Beresford; Stephen Pettit  出版社:Kogan Page Ltd  裝訂:平裝
Port Management looks at the numerous types of business interactions that occur at active ports. These include cooperating with other ports, coordinating deliveries with ships, overseeing port develop
優惠價: 9 2907
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Accounting and Finance for Managers ─ A Decision-making Approach
90 折
出版日:2017/12/28 作者:Matt Bamber; Simon Parry  出版社:Kogan Page Ltd  裝訂:平裝
Accounting and Finance for Managers is specifically designed for MBA, EMBA and MA Business and Management students who require a grounding in the key concepts of accounting and finance. Including real
優惠價: 9 1708
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Branding Inside Out ─ Internal Branding in Theory and Practice
90 折
出版日:2017/10/28 作者:Nicholas Ind (EDT)  出版社:Kogan Page Ltd  裝訂:平裝
Branding Inside Out offers a detailed and accessible exploration of internal branding. Internal branding is the cultural shift that occurs within an organisation when employees become more customer-fo
優惠價: 9 2128
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Product Design and the Supply Chain ─ Competing Through Design
90 折
出版日:2017/09/28 作者:Omera Khan  出版社:Kogan Page Ltd  裝訂:平裝
Product design touches every aspect of modern life, determining the form and function of the products and technologies that we use every day. Good design combines creativity with an appreciation of th
優惠價: 9 3069
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Neuro Design ─ Neuromarketing Insights to Boost Engagement and Profitability
90 折
出版日:2017/02/28 作者:Darren Bridger  出版社:Kogan Page Ltd  裝訂:平裝
Today, businesses of all sizes generate a great deal of creative graphical content, including websites, presentations, videos and social media posts. Most big companies, including P&G, Coke, Tesco and
優惠價: 9 1732
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Advanced Customer Analytics ― Targeting, Valuing, Segmenting and Loyalty Techniques
90 折
出版日:2016/10/28 作者:Mike Grigsby  出版社:Kogan Page Ltd  裝訂:平裝
Advanced Customer Analytics provides a clear guide to the specific analytical challenges faced by the retail sector. The book covers: the nature and scale of data obtained in transactions, relative pr
優惠價: 9 2375
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Customer Experience Branding ─ Driving Engagement Through Surprise and Innovation
90 折
出版日:2016/09/28 作者:Thomas Gad  出版社:Kogan Page Ltd  裝訂:平裝
Customer perception remains a key focus for the branding community, especially in creating a mutually rewarding, long lasting, and enjoyable relationship.? With so much consumer power now available du
優惠價: 9 1026
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Tactical Seo ─ The Theory and Practice of Search Marketing
90 折
出版日:2016/08/28 作者:Lee Wilson  出版社:Kogan Page Ltd  裝訂:平裝
Search engine optimization is an increasingly critical tool for digital marketers in a competitive and saturated online marketplace. Setting itself apart from the ubiquitous technical and process-driv
優惠價: 9 1026
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Health and Safety at Work:An Essential Guide for Managers
90 折
出版日:2016/05/03 作者:Jeremy Stranks  出版社:Kogan Page Ltd  裝訂:平裝
優惠價: 9 2164
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Persuasive Copywriting ― Using Psychology to Influence, Engage and Sell
90 折
出版日:2016/03/28 作者:Andy Maslen  出版社:Kogan Page Ltd  裝訂:精裝
Using psychology, emotion, and a pinch of neuroscience, Andy Maslen, an experienced copywriter and marketer, presents 25 psychological techniques, 110 words and phrases that trigger emotions, over 10
優惠價: 9 2119
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Logistics, Supply Chain and Operations Management Case Study Collection
90 折
出版日:2015/12/28 作者:David B. Grant (EDT)  出版社:Kogan Page Ltd  裝訂:精裝
Through the use of real life examples from companies like Honda of America, Volvo, and the Swedish Transport Administration,The Logistics, Supply Chain and Operations Management Case Study Collection
優惠價: 9 11088
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Bids, Tenders and Proposals ─ Winning business through best practice
90 折
出版日:2015/10/28 作者:Harold Lewis  出版社:Kogan Page Ltd  裝訂:平裝
A practical guide to winning contracts and funding, this fully updated fifth edition covers the new 2015 EU regulations for bids, proposals, and tenders. The book includes a new chapter on bidding for
優惠價: 9 2723
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Successful Project Sponsorship ― Achieving Business Goals and Realizing Benefits
90 折
出版日:2015/09/28 作者:Michiel van der Molen  出版社:Kogan Page Ltd  裝訂:平裝
The project sponsor/executive/director is essential for any project, as this person is in charge and ultimately accountable for its success (or lack thereof). However, he or she is rarely trained in p
優惠價: 9 1026
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Strategic Sourcing and Category Management ― Lessons Learned in Ikea
90 折
出版日:2015/08/28 作者:Magnus Carlsson  出版社:Kogan Page Ltd  裝訂:平裝
The goal of IKEA store founder Ingar Kamprad was to provide affordable home furnishing products for many people, not just the few. Now legendary for its purchasing strategies, IKEA changed the way org
優惠價: 9 2052
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Organization Development ─ A Practitioner's Guide for OD and HR
90 折
出版日:2015/05/28 作者:Mee-yan Cheung-judge; Linda Holbeche  出版社:Kogan Page Ltd  裝訂:平裝
"Organization Development is concerned with using planned and systematic approaches to help develop more effective organizations. This is done by taking an objective look at how an organization is ope
優惠價: 9 1366
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Persuasive Copywriting ─ Using Psychology to Influence, Engage and Sell
90 折
出版日:2015/03/28 作者:Andy Maslen  出版社:Kogan Page Ltd  裝訂:平裝
Using psychology, emotion, and a pinch of neuroscience, Andy Maslen, an experienced copywriter and marketer, presents 25 psychological techniques, 125 words and phrases that trigger emotions, over 10
優惠價: 9 853
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Planning and Managing Public Relations Campaigns ─ A strategic approach
90 折
出版日:2014/08/28 作者:Anne Gregory  出版社:Kogan Page Ltd  裝訂:平裝
Getting a public relations campaign or program off the ground can seem an overwhelming task. But, as with any project, the secret of success lies in good planning and effective management. This fully
優惠價: 9 1283
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Accounting and Finance for Managers ― A Decision-making Approach
90 折
出版日:2014/07/28 作者:Matt Bamber; Simon Parry  出版社:Kogan Page Ltd  裝訂:平裝
Designed to improve analytical skills and help readers use accounting and finance tools for managerial advantage, this title is suitable for self study as well as classroom learning. It includes worke
優惠價: 9 2052
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Innovation ― How Innovators Think, Act and Change Our World
90 折
出版日:2013/10/28 作者:Kim Chandler Mcdonald  出版社:Kogan Page Ltd  裝訂:平裝
" Businesses looking to succeed in the digital, global economy must innovate to survive, and !nnovation highlights the pioneers who have broken the mold and led the pack in every field, from IT to foo
優惠價: 9 1026
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Ethical Leadership ― Creating and Sustaining an Ethical Business Culture
90 折
出版日:2013/10/28 作者:Andrew Leigh  出版社:Kogan Page Ltd  裝訂:平裝
The demand from society for organizations to be ethical and responsible is growing, and the cost of irresponsible behavior is often huge. Unethical action can dramatically affect the future of a comp
優惠價: 9 2375
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Experiential Learning ― A Handbook for Education, Training and Coaching
90 折
出版日:2013/08/28 作者:Colin Beard; John P. Wilson  出版社:Kogan Page Ltd  裝訂:精裝
As employees spend more and more time in workplace training, corporations are seeking creative ways to develop and motivate their staff. Beard and Wilson provide a solid and easy-to-follow background
優惠價: 9 3078
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Experiential Learning ― A Handbook for Education, Training and Coaching
90 折
出版日:2013/08/28 作者:Colin Beard; John P. Wilson  出版社:Kogan Page Ltd  裝訂:平裝
As employees spend more and more time in workplace training, corporations are seeking creative ways to develop and motivate their staff. Beard and Wilson provide a solid and easy-to-follow background
優惠價: 9 1708
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Touchpoint Leadership—Creating Collaborative Energy Across Teams and Organizations
90 折
出版日:2013/03/28 作者:Hilary Lines; Jacqui Scholes-rhodes  出版社:Kogan Page Ltd  裝訂:平裝
Lines, who works with senior leaders as an executive and team coach, facilitator, and adviser in organizational change and leadership development, and Scholes-Rhodes, a consultant, coach, and research
優惠價: 9 1573
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Organizational Behaviour—People, Process, Work and Human Resource Management
90 折
出版日:2013/02/28 作者:Stephen Perkins; Raisa Arvinen-muondo  出版社:Kogan Page Ltd  裝訂:平裝
Arvinen-Muondo, who works in office administration and human resources management in Angola, and Perkins (corporate governance and leadership, London Metropolitan Business School, UK) compile 11 chapt
優惠價: 9 3217
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How to Make Partner and Still Have a Life
90 折
出版日:2013/01/28 作者:Heather Townsend; Jo Larbie  出版社:Kogan Page Ltd  裝訂:平裝
Written for those who are pursuing a position as partner in a firm as well as those who are already partner and want to reexamine expectations and leadership development, this book presents a guide to
優惠價: 9 1537
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Supervision in Coaching: Supervision, Ethics and Continuous Professional Development
90 折
出版日:2011/07/28 作者:Jonathan Passmore (EDT)  出版社:Kogan Page Ltd  裝訂:平裝
This collection of seventeen articles on professional standards in business and personal coaching showcases current scholarship in the area of supervision and the development of best practices for coa
優惠價: 9 2474
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Bold: How to Be Brave in Business and Win
90 折
出版日:2011/05/28 作者:Shaun Smith; Andy Milligan  出版社:Kogan Page Ltd  裝訂:平裝
Bold is about 14 businesses brave enough to challenge industry norms. They put purpose before profit, go beyond what customers expect, and relentlessly differentiate themselves from e
優惠價: 9 1026
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The Grocers ─ The Rise and Rise of Supermarket Chains
90 折
出版日:2011/02/28 作者:Geoffrey Randall; Andrew Seth  出版社:Kogan Page Ltd  裝訂:平裝
"Full of vivid insights on the rise of leading British supermarkets." Daily Telegraph"The growth of the grocery business is one of the big business stories of our time. The Grocers tells it all and te
優惠價: 9 855
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Brand Immortality: How Brands Can Live Long and Prosper
90 折
出版日:2009/01/28 作者:Hamish Pringle; Peter Field  出版社:Kogan Page Ltd  裝訂:精裝
Properly managed, no brand need decay and die -- immortality is within the reach of all. If the right decisions, the right resources and the right imagination are brought to bear, brands can renew co
優惠價: 9 853
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The Essential Guide to Workplace Mediation and Conflict Resolution
90 折
出版日:2008/05/01 作者:Nora Doherty; Marcelas Guyler; O'reilly Media (COR)  出版社:Kogan Page Ltd  裝訂:平裝
Whether conducted through gritted teeth on the shop floor or through raised eyebrows in the boardroom, workplace conflict can reduce production and quality and increase the risk of litigation. Consult
優惠價: 9 2128
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The Group Trainer's Handbook:Designing and Delivering Training for Groups
90 折
出版日:2006/06/03 作者:David Leigh  出版社:Kogan Page Ltd  裝訂:平裝
優惠價: 9 2456
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Coaching Handbook ― An Action Kit for Trainers and Managers
90 折
出版日:2003/03/01 作者:Sara Thorpe; Jackie Clifford  出版社:Kogan Page Ltd  裝訂:平裝
Part 1 provides a detailed and clearly structured step-by-step approach, which will help anyone to develop the ability to coach others. Importantly, however, as well as helping to develop the skills o
優惠價: 9 2128
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How to Pass Advanced Aptitude Tests: Asseess Your Potential and Analyse Your Career Options With Graduate and Management Level Psychometric Tests
90 折
出版日:2010/11/28 作者:Jim Barrett  出版社:Kogan Page Ltd  裝訂:平裝
Many companies now use aptitude tests in job selection and assessment procedures. How to Pass Advanced Aptitude Tests is aimed at job candidates applying for positions of increased responsibility
優惠價: 9 616
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How to Succeed at an Assessment Centre: Essential Preparation for Psychometric Tests, Group and Role-Play Exercises, Panel Interviews and Presentations
90 折
出版日:2009/12/28 作者:Harry Tolley; Robert Wood  出版社:Kogan Page Ltd  裝訂:平裝
This revised and expanded edition of "How to Succeed at an Assessment Centre" provides ideal preparation for assessment events and gives expert advice on how assessments are conducted and how to prep
優惠價: 9 682
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The 30 Day MBA: Learn the Essential Top Business School Concepts, Skills and Language Whilst Keeping Your Job and Your Cash
90 折
出版日:2009/03/28 作者:Colin Barrow  出版社:Kogan Page Ltd  裝訂:平裝
This succinct guide for business managers condenses the basic concepts and tools of an MBA program into a single 30-day crash course by outlining the 12 core business disciplines and building a refere
優惠價: 9 1024
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Test and Assess Your Brain Quotient: Discover Your True Intelligence With Tests of Aptitude, Logic, Memory, EQ, Creative and Lateral Thinking
90 折
出版日:2009/01/28 作者:Philip Carter  出版社:Kogan Page Ltd  裝訂:平裝
"Test and Assess Your Brain Quotient" helps readers assess their different types of intelligence: creativity, logic, lateral thinking, memory, and emotional. It consists of numerous tests and assessm
優惠價: 9 614
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