The management of logistics and supply chain operations is of vital importance in the defence sector. Defence Logistics looks at established theories and their practical utility, providing insights in
Innovative B2B Marketing is a clear, practical guide that demystifies modern aspects of B2B marketing, including marketing models, processes and thought leadership pieces. New customer buying habits,
Providing a comprehensive examination of purchasing and supply management, Strategic Sourcing Management covers how these functions can help an organization be competitive, effective, and efficient. E
The value chain describes the actions (such as design, production, marketing, and distribution) that organizations take to bring a product from its conception to its end use (and beyond). The value ch
The digital landscape has changed buyers’ habits. Sales professionals now need to develop relationships with decision-makers through social networks to reach them early in the decision making process.
"Few topics are as pressing to policy makers, business leaders and the risk management community as the secure and compliant management of social media. Social Media Risk and Governance is a practical
A 2012 State of the Sector survey compiled by Gatehouse, in conjunction with the Institute of Internal Communication, reveals that improving leadership communication has emerged as a top priority, wit
Successful partnerships have always been a critical source of business growth and are becoming ever more essential in today's connected economy. However, even as companies become increasingly inter de
Thought leadership consists of companies establishing a relationship with and delivering something of value to their customers that aligns with their brand and company value. In the process they go be
Understanding marketing distribution business models is critical to business success. With distribution now representing around half of almost every industry’s activities, optimizing routes to market
The Effective Board is a best practice guide for improving one’s effectiveness as a board member, and the effectiveness of the board overall - whether it’s for a publicly-traded company, a small busin
Goal Directed Project Management (GDPM) is a unique methodology that has been developed and refined by the authors over a period of more than 20 years. The central focus of GDPM is to develop underst
"Coaching and Mentoring" examines how to create conversations which encourage personal development. The second edition of this book has been radically updated to reflect recent changes in the fields
Are you preparing for an upcoming interview? Are you nervous about making a good impression or want to practice for difficult questions? From the bestselling Ultimate series, Ultimate Interview will g
Becoming a partner in a professional services firm is for many ambitious fee-earners the ultimate goal. But in this challenging industry, with long hours, high pressure and even higher expectations, h
Compliance has become an increasingly important business function in any organization, moving beyond simply ensuring that legal requirements and regulations are met and boxes ticked, to demonstrating
Making partner is has always been the goal of ambitious young lawyers, accountants and other professionals. Fully updated with the latest insights to tackle all the most current challenges in this fa
