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The Strategy and Tactics of Pricing is the most well-established and influential strategic pricing text available, relied on by practitioners and students globally as a core guide for value-based pricing. The book explains how to balance the ability to create and extract value through from markets by managing pricing decisions in a more strategic and profitable manner. Rather than calculating prices to cover costs or to achieve sales goals, readers will learn to frame more strategic choices that proactively influence customer perceptions of value, manage internal costs, and profitably shift demand curves.This edition features new discussions on harnessing concepts from behavioral economics as well as a refined "value cascade" to help organize the topics covered in this book. Readers will also benefit from:1.Major revisions to more than a third of the chapters, including an expanded discussion of the role of artificial intelligence and machine learning analytics tools to assist in the e

This book provides a general framework for learning sparse graphical models with conditional independence tests. It includes complete treatments for Gaussian, Poisson, multinomial, and mixed data; uni

The second edition of this easy-to-understand pocket guide remains an invaluable tool for students, assistant practitioners and radiographers. Providing an accessible introduction to the subject in a reader-friendly format, it includes diagrams and photographs to support the text. Each chapter provides clear learning objectives and a series of MCQs to test reader assimilation of the material.The book opens with overviews of image production, basic mathematics and imaging physics, followed by detailed chapters on the physics relevant to producing diagnostic images using X-rays and digital technologies. The content has been updated throughout and includes a new chapter on CT imaging and additional material on radioactivity, dosimetry, and imaging display and manipulation. Clark's Essential Physics in Imaging for Radiographers supports students in demonstrating an understanding of the fundamental definitions of physics applied to radiography ...all you need to know to pass your exams!

Jazz Improvisation Using Simple Melodic Embellishment teaches fundamental concepts of jazz improvisation, highlighting the development of performance skills through embellishment techniques. Written with the college-level course in mind, this introductory textbook is both practical and comprehensive, ideal for the aspiring improviser, focused not on scales and chords but melodic embellishment. It assumes some basic theoretical knowledge and level of musicianship while introducing multiple techniques, mindful that improvisation is a learned skill as dependent on hard work and organized practice as it is on innate talent.This jargon-free textbook can be used in both self-guided study and as a course book, fortified by an array of interactive exercises and activities:musical examplesperformance exerciseswritten assignmentspractice gridsresources for advanced studyand more!Nearly all musical exercises-presented throughout the text in concert pitch and transposed in the appendices for E-fla

Artificial intelligence (AI) stands out as a transformational technology of the digital age. Its practical applications are growing very rapidly. One of the chief reasons AI applications are attaining prominence, is in its design to learn continuously, from real-world use and experience, and its capability to improve its performance.It is no wonder that the applications of AI span from complex high-technology equipment manufacturing to personalized exclusive recommendations to end-users. Many deployments of AI software, given its continuous learning need, require computation platforms that are resource intense, and have sustained connectivity and perpetual power through central electrical grid. In order to harvest the benefits of AI revolution to all of humanity, traditional AI software development paradigms must be upgraded to function effectively in environments that have resource constraints, small form factor computational devices with limited power, devices with intermittent or no