"As a manager, my purpose is to serve the greater good by bringing people and resources together to create value that no single individual can create alone..." So begins the MBA Oath, conceived in
Cognitive science has shown that our decisions are made unconsciously and are usually anything but reasonable. Jacobs, a consultant, overviews the latest discoveries in cognitive science in plain lang
An in-depth look at the ambitious career and sudden disgrace of the former New York governor With a combination of talent, hard work, connections, and family wealth, Eliot Spitzer built an amazing
How the world's leading innovators push their ideas to fruition again and again Edison famously said that genius is 1 percent inspiration, 99 percent perspiration. Ideas for new businesses, soluti
A new perspective on dealing with surprise business challenges Investment banker Scott R. Singer learned the hard way that the ability to confront and overcome the unexpected is the most important
The perfect book for today's tough economy: mega- bestselling business guru Harvey Mackay shares his timeless advice for getting and keeping a great job! At age 77, Mackay hasn't lost any of his enth
The bestselling author of Tribes and The Dip returns with his most powerful book yet Who is Seth Godin? "It's easy to see why people pay to hear what he has to say. Godin is a marketer, but in the
A step-by-step guide to creating an actionable marketing plan-fast A great marketing plan identifies where an organization is, where it wants to be, and how it will get there. Most companies think
The acclaimed bestseller about visual problem solving-now bigger and better "There is no more powerful way to prove that we know something well than to draw a simple picture of it. And there is no
How investors can maximize returns and minimize risk using exchange traded funds and the latest asset allocation techniques Used wisely, exchange traded funds (ETFs) can make it easy to customize
The first clear guide to the Semantic Web and its upcoming impact on the business world Imagine that, in 1992, someone handed you a book about the future of something called the World Wide Web. Th
Brilliantly lays out the bitter truth: that the American workplace is a dictatorship where workers have few, if any, rights." -Barbara Ehrenreich, author of Nickel and Dimed An expose of the shock
An original workbook companion to the acclaimed business bestseller The Back of the Napkin Dan Roam's The Back of the Napkin, a BusinessWeek bestseller, taught readers the power of brainstorming and c
"Never has the world needed strong and wise American leadership more than it does now. Abramsky's eminently readable description of Obama's personal gifts makes it clear that he is remarkably suited
Seth Godin's three essential questions for every marketer: "What's you story?" "Will the people who need to hear this story believe it?" "Is it true?" All marketers tell stories. And if they do i
An authoritative exposAc of the mysterious and potentially dangerous world of private equity Few people realize that the top private equity firms, such as Blackstone Group, Carlyle Group, and Kohlber
The classic bestseller that taught the business world that safe is risky; very good is bad; and above all, you're either remarkable or invisible In 2002, Seth Godin asked a simple question that tur
A first collaboration by two acclaimed leadership advisors presents a definition of leadership that focuses on one's ability to make the right call in spite of high stakes and limited information, in
"America's debt is a powder keg about to blow, and the fuse was lit by the rush of bailouts and stimulus spending." Is your money inflation-proof? It had better be. On the heels of the most recent e
"believe in this book!"-from the Foreword by Colleen Barrett, president emeritus, Southwest Airlines What makes the difference between having customers who like you and customers who love you? Lots
Jean Chatzky has been working with viewers of NBC’s Today show for a series on how to get out of debt once and for all. Her method, both on TV and in this book, is simple yet powerful: the key is sa
A groundbreaking guide to dealing with difficult bosses by two bestselling expertsIn their bestseller Working with You Is Killing Me, Katherine Crowley and Kathi Elster taught readers how to free the
Have you ever asked yourself, A"Is this it?A" Maybe youA're trapped in a dead-end job that youA're afraid to leave. Or maybe you already have a good jobA-one that gives you room to grow and exercise
An in-depth look at the strategies of GoogleA's shockingly successful founders YouA've used their products. YouA've heard about their skyrocketing wealth and A"donA't be evilA" business motto. But ho
One of USA TodayA's Best Business Books of 2008A-now updated with a new chapterItA's hard to believe that one man revolutionized computers in the 1970s and A'80s (with the Apple II and the Mac), anim
Business and negotiating tactics from a master sports agentDonald Dell is a legend in professional sports. As one of the first agents to represent athletes, heA's been negotiating mega-deals for almo
The last words from the amazing coach known as A"The GeniusA"Bill Walsh was perhaps the most influential and successful coach in NFL history, transforming the San Francisco 49ers from the worst franc
Using case studies, practical models, and self-assessments, the authors make it possible for anyone to install accountability as a central part of their daily work, their team's efforts, or an overal
Despite all the headlines about Bernard Madoff, who pleaded guilty to running a $65 billion Ponzi scheme, he is still shrouded in mystery. Why (and when) did he turn his legitimate business into a ma
A comprehensive, current survey of investment products and instruments Thorough, accessible, and up to date, Financial Instruments is a guide to all of the financial products currently being traded i
Some businesses - and some people - will emerge from this downturn stronger and more dominant than when it started. Others will weaken and fade. It all depends on critical choices they make right now
How small, one-of-a-kind businesses can break through among giantsMegachains like Walmart, Starbucks, Home Depot, and The Gap attract Americans to thousands of outlets by offering a large selection o
How brain science can help us make smarter management decisions Businesspeople are taught to make decisions with facts and logic and to avoid emotional bias. But according to the latest research, we
The founder of Four Seasons Hotels shares the philosophy and values that have made his legendary brand How did a child of immigrants, starting with no background in the hotel business, create the wor
Despite grim headlines about the economy, you DONA'T have to stay in a job you intensely hate. ThereA's a better opportunity waiting out there, and escaping from cubicle nation is easier than you thi
The Wall Street Journal and BusinessWeek bestsellerA-fully revised and updatedThe old clichAc is that smart companies underpromise and overdeliver. But in todayA's crowded market, underpromising is a
During his many years as a senior executive at Starbucks, Howard Behar helped establish the Starbucks culture, which stresses people over profits. He coached hundreds of leaders at every level and hel
The fun and simple problem-solving guide that took Japan by stormKen Watanabe originally wrote Problem Solving 101 for Japanese schoolchildren. His goal was to help shift the focus in Japanese educat
Thousands of business books are published every yearA- Here are the best of the best After years of reading, evaluating, and selling business books, Jack Covert and Todd Sattersten are among the most
Who is Roy Spence and what makes him the A"Pied Piper of PurposeA"? Over the last thirty-five years, Roy Spence has helped organizations such as Southwest Airlines, BMW, the University of Texas, Walm
