The Creative Connection

This book illustrates and explains the key concepts of business data analytics from scratch, tackling the day-to-day challenges of a business data analyst. It provides you with all the professional tools you need to predict online shop sales, to conduct A/B tests on marketing campaigns, to generate automated reports with PowerPoint, to extract datasets from Wikipedia, and to create interactive analytics Web apps. Alongside these practical projects, this book provides hands-on coding exercises, case studies, the essential programming tools and the CRISP-DM framework which you'll need to kickstart your career in business data analytics.The different chapters prioritize practical understanding over mathematical theory, using realistic business data and challenges of the Junglivet Whisky Company to intuitively grasp key concepts and ideas. Designed for beginners and intermediates, this book guides you from business data analytics fundamentals to advanced techniques, covering a large number

This book explores the possibility of building the resilience of the UNESCO cultural landscapes, both using theoretical conceptions and practical strategies and actions. Two case studies have been selected, one in Italy and one in China, which have then been explored for the first time in such a comparative way. Different notions of landscape, as well as the driving force of changes affecting these landscapes, are examined and compared.Moreover, the perceptions of the local communities regarding these landscapes are examined, using online questionnaires with over 400 participants. This research highlights the need for an integrated management system, building stronger rural communities able to manage change and continuity. Five pillars to build the resilience of these landscapes have been provided, with schemes and figures, requiring a people-centered approach in their management.This book demonstrates strong connections between identity and landscape resilience, especially in inlandar

This book proposes that, within the automotive industry, revised marketing principles and innovative marketing strategies are needed to address more effectively the unprecedented challenges posed by t

This practical guide in Eviews is aimed at practitioners and students in business, economics, econometrics, and finance. It uses a step-by-step approach to equip readers with a toolkit that enables them to make the most of this widely used econometric analysis software. Statistical and econometrics concepts are explained visually with examples, problems, and solutions.Developed by economists, the Eviews statistical software package is used most commonly for time-series oriented econometric analysis. It allows users to quickly develop statistical relations from data and then use those relations to forecast future values of the data. The package provides convenient ways to enter or upload data series, create new series from existing ones, display and print series, carry out statistical analyses of relationships among series, and manipulate results and output. This highly hands-on resource includes more than 200 illustrative graphs and tables and tutorials throughout. Abdulkader Alja

This book examines the ways in which cultural and creative industries can drive entrepreneurship, innovation, sustainability and overall regional development. It will address such issues as (1) the te

This open access, interdisciplinary book presents innovative strategies in the use of civil drones in the cultural and creative industry. Specially aimed at small and medium-sized enterprises (SMEs),

This edited volume on data science features a variety of research ranging from theoretical to applied and computational topics. Aiming to establish the important connection between mathematics and dat

This book elucidates how advances in genomics research are being applied in connection with heart diseases. It describes the development of genome-scale technologies and their applications to all area

This book presents comprehensive information on a range of issues in connection with the Fair and Equitable Treatment (FET) standard, with a particular focus on arbitral awards against host developing

This book reviews and examines how power system low-frequency power oscillations and sub-synchronous oscillations may be affected by grid connection of wind power generation. Grid connection of wind p

There is an essential connection between humans and plants, cultures and environments, and this is especially evident looking at the long history of the African continent. This book, comprising

This book discusses the connection between fast fashion brands and customer-centric sustainability. It highlights what consumers can do with fast fashion and the important aspects that need to be addr

This book provides a detailed review of the most recent pathogenetic, diagnostic and therapeutic approaches in connection with Helicobacter pylori, along with priority areas in research and trends in

This book introduces two-dimensional supersymmetric field theories with emphasis on both linear and non-linear sigma models. Complex differential geometry, in connection with supersymmetry, has played

This book creates a platform for music educators to share their experience and expertise in creative music teaching and learning with the international community. It presents research studies and prac

?This volume addresses the current situation in higher education and what creative action needs to be taken for the future development of the various systems of higher education. Higher education in t

People who don’t know theatre may think the only creative artist in the field is the playwright--with actors, directors, and designers mere “interpreters” of the dramatist’s vision. Historically, howe

This book compares the wellbeing of older Russian adults in the EU, USA, China, Japan, and Russia. Through providing a general overview of population ageing, social, economic and IT-literacy among older Russian adults, it fills the gap in quality of life research in developing and transition societies. The topic is revealed in the context of the modern elderly’s changing identity, their life plans, and intergenerational relations. The connection between ageism and sexism are identified and interpreted, thereby using comparative materials on different countries. The book discusses the issue of educating the elderly in a new direction—namely, the use of ICTs. It also presents the result of studies on pension reform discussions over social networks, which illuminate the social response to the political, social, and economic agenda. As such this book will be a valuable read to researchers specialized in aging, gender studies, quality of life studies, Russian studies, ICT adoption stu

Creativity Under Duress in Education? introduces a new framework—creativity under duress in education. Leading creativity researchers and educational scholars discuss creative theory and practice

This book investigates economic, political, and cultural conditions that have led to transnational flows of culture in Asia. Coverage also looks at the consequences of an increasingly interconnected A