In this book, editor Norazah Mohd Suki presents readers with a collection of academic and professional perspectives on consumer psychology, marketing, and effective retail practices to drive both onli
As educational standards continue to transform, it has become essential for educators and pre-service teachers to receive the support and training necessary to effectively instruct their students and
Diversity in the workforce can be attributed to both a popular, cultural shift and legislative intervention. Despite these forces, discrimination endures in all aspects of Western society from educati
Recent developments in information processing systems have driven the advancement of computational methods in the engineering realm. New models and simulations enable better solutions for problem-solv
Biologists have known for decades that many traits involved in competition for mates or other resources and that influence mate choice are exaggerated, and their expression is influenced by the indivi
CMP and polishing are the most precise processes used to finish the surfaces of mechanical and electronic or semiconductor components. Advances in CMP/Polishing Technologies for Manufacture of Electro
Quality of service is an essential element of wireless networks, determining the level of performance available to particular users and types of data. This book presents a comprehensive collection of
Scale, or deposits, can build up in the wellbore tubulars and other downhole components, causing considerable damage to the life of the well. Infrastructure provides the support for the wells system a
This is a completely revised edition, including new material, from 'Culture Media for Food Microbiology' by J.E.L. Corry et al., published in Progress in Industrial Microbiology, Volume 34, Second Imp
"The goal is to provide a comprehensive reference book for the preclinicaldiscovery and development scientist whose responsibilities span target identification, lead candidate selection, pharmacokinet
?This book contains peer reviewed papers accepted for presentation at the National Conference on Advances in Environmental Science & Technology. Topics include environmental regulations, groundwat
A winning educational formula of engaging lessons and powerful strategies for science teachers in numerous classroom settingsThe Teacher’s Toolbox series is an innovative, research-based resource prov
Apocalyptic Anxiety traces the sources of American culture’s obsession with predicting and preparing for the apocalypse. Author Anthony Aveni explores why Americans take millennial claims seriously, w
Principles and Practice of Soil Science, Fourth Editionprovides a current and comprehensive introduction to soil science for students in the fields of environmental and agricultural science, ecology,
Through engaging case studies and clear explanations of the underlying science, this book makes the social impacts and ethical consequences of recent advances in biomedicine understandable for general
Placing motivation at the heart of all encounters and therapeutic activities, this book presents a groundbreaking, evidence-based model for working with children, including those with physical disabil
A feasible asset allocation framework for the post 2008 financial world Asset allocation has long been a cornerstone of prudent investment management; however, traditional allocation plans failed inve
In this insightful study, Nietzsche specialist Jonathan R. Cohen argues that Human, All-Too-Human (1878) represents the crucial watershed for Nietzsche’s philosophical development, the moment at which
THE encyclopedic guide to hepatology – for consultation by clinicians and basic scientistsPreviously the Oxford Textbook of Clinical Hepatology, this two-volume textbook is now with Blackwell Pu
A vast reconstruction of the knowledge of the ancient Jewish priest-scientists, with vital implications for contemporary spirituality and science.??? Reveals an ancient science that used geometry, so
During the Second World War, German science and technology posed a terrifying threat to the Allied nations. Combined with Germany's generations-old reputation for excellence in science and engineering
Sorry Spock, Emotions Drive Business presents scientific proof that creative advertising is better for the bottom line.Adam Morgan, a Senior Creative Director at Adobe, gives both creatives and market
This book explores the industrial use of secure, permanent storage technologies for carbon dioxide (CO2), especially geological CO2 storage. Readers are invited to discover how this greenhouse gas cou
Information and communication technology has helped to provide a more effective network infrastructure and development platform for logistics and service operations. In order to meet the needs of cons
Shakespearean Neuroplay provides a methodology for applying cognitive science to the study of drama and performance. With Shakespeare’s Hamlet as a test subject and the cognitive linguistic theory of
Nanoscience stands out for its interdisciplinarity. Barriers between disciplines disappear and the fields tend to converge at the very smallest scale, where basic principles and tools are universal. N
Jewish Faith and Modern Science address fundamental questions facing many contemporary Jews, including the relevance of traditional beliefs for Jews who are increasingly secular and liberal, and how r
Having followed the use of scientific expertise for several decades, Krimsky (urban and environmental policy and planning, Tufts U.) has discerned significant changes in the culture, norms, and values
The seventh edition of a comprehensive, informative, and easy-to-use guide draws together Eastern, European, and American Indian methods of using herbs for medicinal purposes, providing simple herbal
The Muslim world is not commonly associated with science fiction. Religion and repression have often been blamed for a perceived lack of creativity, imagination and future-oriented thought. However, e
With the recent influx of spaceflight and satellite launches, the region of outer space has become saturated with vital technology used for communication and surveillance and the functioning of busine
Patricia Fara unearths the forgotten suffragists of World War I who bravely changed women's roles in the war and paved the way for today's female scientists.Many extraordinary female scientists, docto
Learning to learn is the key skill for tomorrow. This breakthrough book builds the foundation every student needs, from freshman orientation to graduate school.The second edition of this bestselling s
Learning to learn is the key skill for tomorrow. This breakthrough book builds the foundation every student needs, from freshman orientation to graduate school.The second edition of this bestselling s
This book brings together an influential sequence of papers that argue for a radical re-conceptualisation of the psychology of inference, and of cognitive science more generally. The papers demonstrat
Explains the latest neurological research in the science of learning, stressing the brain's need for sleep, exercise, and focused attention in its processing of new information and creation of memorie
For many years people from across the world have sent the scientist-turned-priest John Polkinghorne questions about science and belief. In question-and-answer format, Polkinghorne and his collaborator
"This illumination of the character of Barnes, whose collection of Impressionist paintings is currently the focus of a lengthy legal struggle, helps us understand the significance of that outcome for
In a book widely hailed for its entertaining prose and provocative research, the award-winning Los Angeles Times food journalist Russ Parsons examines the science behind ordinary cooking processes. Al
Over the course of a career spanning most of the twentieth century, distinguished historian Owsei Temkin has argued passionately for the necessity of chronicling and analyzing the history of medicine