Marketing communications consultant Marconi describes his approach to creating a focused brand or corporate public-relations philosophy and implementing a reputation marketing program. He begins by ex
Barron's A Big Hug series offers a gentle and direct approach to the emotional issues that children face. Written by a clinical child psychologist, these books encourage youngsters to share and discus
A new book for a new generation of engineering professionals, Visualization, Modeling, and Graphics for Engineering Design was written from the ground up to take a brand-new approach to graphic commun
A new book for a new generation of engineering professionals, Visualization, Modeling, and Graphics for Engineering Design was written from the ground up to take a brand-new approach to graphic commun
Learn Spanish while watching a movie! Lights, Camera, Spanish! is a revolutionary, look-listen-and-learn approach to language skills, specially created for you, the movie lover, who wants a crash cou
Ambition, charisma, and an innovative approach are valuable qualities, but they don't guarantee that a person will deliver great leadership in a business environment. To make a mark and move ahead, to
A Course in GB Syntax is a new kind of linguistics textbook. It presents the fundamental concepts of the Government-Binding approach to syntax in a lecture-dialogue format that conveys the sense of a
Following the example of Jesus, a "CEO" who built a disorganized "staff" of twelve into a thriving enterprise, a handbook for corporate success details a fresh approach to motivating and managing others that translates to any business
Praised by practitioners, students and instructors for its engaging approach to teaching a very complex subject, Demystifying Opioid Conversion Calculations: A Guide for Effective Dosing, has long bee
A well-established reference, INFANTS AND TODDLERS: CURRICULUM AND TEACHING, 8th Edition, presents a child-centered approach for the child care provider called "conscious care giving." This important
Tackles Key Stage 2 and 3 science subjects in a fun, accessible way and both author and artist offer a fresh approach packed with novelties and interactive learning
This comprehensive guide is a delightful introduction to a fun and fascinating craft-and it's perfect for designers, illustrators, and hobbyists. Duncan Birmingham's accessible and logical approach to
Taking a fresh approach while retaining classic presentation, the Tan Calculus series utilizes a clear, concise writing style, and uses relevant, real world examples to introduce abstract mathematical
From a distinguished clinician, pioneer in working with behaviorally challenging kids, and author of the acclaimed The Explosive Child comes a groundbreaking approach for understanding and helping th
A relationship expert offers a step-by-step approach to helping women find their inner "love goddess", sharing successful, proven strategies to achieve sexual confidence. 20,000 first printing.
Provides developers with a complete roadmap for building large-scale J2EE applications. You will get a cohesive approach for producing optimal solutions through rigorous life-cycle management techniqu
A complete online approach to trading bondsAlthough online bond trading began primarily for institutions, this has changed as individual investors seek a wider range of online financial opportunities.
A new approach to the ancient fables of Aesop features charming rhymes and winsome images by a beloved illustrator. Artist Edward Gorey sets the scenes for poet Ennis Rees's modern interpretation of A
An eye-opening argument for a new approach to Iran, from two of America's most informed and influential Middle East expertsLess than a decade after Washington endorsed a fraudulent case for invading I
This book is designed for a data structures and algorithms course that uses Python. A key objective is to provide a "back to basics" approach to learning data structures and algorithms without overwh
A penetrating, page-turning tour of a post-human Earth In The World Without Us, Alan Weisman offers an utterly original approach to questions of humanity’s impact on the planet:he a
Sir David Alan Chipperfield is one of Britain's most lauded architects. Uncompromisingly modernist in outlook, his practice is driven by a consistent philosophical approach, rather than a 'house style
PERSONAL FINANCE 12E offers a practical, student-friendly introduction to personal financial management. Using a structured, step-by-step approach, this market-leading text helps students learn how to
Fundamentals of Management, 6th Edition by Robert N. Lussier presents essential management concepts using a three pronged approach of concepts, applications and skill building. Through a variety of th
Neuro-Sell presents a perspective, process and approach to selling that is based on solid research and the lastest developments in neuroscience. By incorporating Prism Brain Mapping -- a personality
Offering a brand new approach to teaching music in the primary classroom, Teaching Music Creatively provides training and qualified teachers with a comprehensive understanding of how to effectively de
Uses a comprehensive graphic approach and cross-referencing text in a sophisticated visual introduction to the human body that covers key anatomical information, genetics, bone mapping and other essen
It's easy to teach yourself Brazilian Portuguese! Complete Brazilian Portuguese with Two Audio CDs: A Teach Yourself Guide provides you with a clear and comprehensive approach to Brazilian Portuguese,
Twilight in the Desert reveals a Saudi oil and production industry that could soon approach a serious, irreversible decline. In this exhaustively researched book, veteran oil industry analyst Matthew
Prepare for a Project Management Career--Fast!Project Management JumpStart gives you the solid grounding you need to approach a career in project management with confidence:Understanding the skills of
A FINANCIAL ADVISOR'S GUIDE TO A PERSONAL AND FLEXIBLE MONEY MANAGEMENT APPROACH FOR HIGH NET WORTH CLIENTSTwenty years ago separate account management programs (SAMs) were reserved for the sophistica
A revolutionary approach to digital security as a tool for protecting information assets and building customer loyalty, operational efficiency, and market shareMuch has been written lately about the m
THE WRITE PATH offers a fresh, innovative approach to teaching writing skills. Beginning with sentence elements and progressing through a variety of paragraph types, THE WRITE PATH systematically prov
A classic reading curriculum that keeps students engaged McGuffey's Eclectic Readers 7 Volume Set: Primer Through the Sixth Revised Edition provides a classic approach to learning reading, with short,
This convenient worktext gives students a unique approach to learning, remembering, and reviewing how to use Spanish verbs correctly. The book provides a systematic presentation and review of Spanish
Written by a prominent French petrologist, it describes a new analytical approach to petrology, the study of the origins, morphology and classification of soils. Examines the chemical weathering that
In a book that will profoundly alter the modern discourse on mind and influence the practice of neuromedicine, neurobiologist/neuropsychiatrist, Richard M. Pico unveils a revolutionary new approach to