The Twelfth Edition of Business Research Methods reflects a thoughtful revision of a market standard. Students and professors will find thorough, current coverage of all business research topics prese
Designed to help students analyze and interpret research data using IBM SPSS, this user-friendly book, written in easy-to-understand language, shows readers how to choose the appropriate statistic bas
IBM SPSS Statistics 23 Step by Step: A Simple Guide and Reference, 14/e, takes a straightforward, step-by-step approach that makes SPSS software clear to beginners and experienced researchers alike.
guidance in all subject areas Editor:Tony Greenfield, Industrial Statistics Research Unit (ISRU), University of Newcastle-upon-Tyne, UK Research Methods for Postgraduates brings together guidance for
Normal 0 false false false MicrosoftInternetExplorer4 Robert Donnelly’s Business Statistics eliminates the intimidation factor from learning statistics for business. The Second Edition maintains Donn
Statistics is essential for all business majors, and this text helps students see the role statistics will play in their own careers by providing examples drawn from all functional areas of business.
Qualitative Methods in Public Health is a comprehensive resource that presents practical strategies and methods for using qualitative research and includes the basic logic and rationale for making qua
Use MODERN BUSINESS STATISTICS, 5E to gain a strong conceptual understanding of statistics with a balance of real-world applications and a focus on the integrated strengths of Microsoft Excel 2013. To
A friendly, hands-on guide to the dreaded field of statistics Competence in and understanding statistics is important to success in such fields as business and science, and is often a requirement
Solve the big problems in health services delivery with Health Services Research Methods, 3rd Edition! This easy-to-follow text balances classic research methods with the newest approaches to improve
Combining the latest thinking about mixed methods research designs with practical, step-by-step guidance, the Third Edition of Designing and Conducting Mixed Methods Research now covers seven mixed me
RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES, Fifth Edition, helps readers see how interesting and exciting experimental and nonexperimental research can be. Inviting and conversational, the book lead
Intuitive, accessible, and filled with real-world testimonials from actual criminal justice scholars, Research Methods in Criminal Justice and Criminology: A Mixed Methods Approach gives students the
This text contains general guides for report writing and specific guides for a variety of common business reports, plus step-by-step instructions for using Internet tools for research, Microsoft Offic
This worldwide best-selling business statistics book teaches readers how to apply statistics to real-world business problems through the author's unique three-step approach to problem solving. Reader
The concept of modelling using graph theory has its origin in several scientific areas, notably statistics, physics, genetics, and engineering. The use of graphical models in applied statistics has in
Don't worry; you don?t need a lot of math to ace statistics. Not with THE ESSENTIALS OF STATISTICS: A TOOL FOR RESEARCH, that is. It's practical, it's easy to follow, and it explains the basics of sta
Packed with more than 200 colour illustrations, Visual Research explores a range of research methods that can be used by graphic designers and visual communicators in the development of clear and purp
Effective argumentation is at the very heart of communication and a key component to understanding and conducting communication research. Using clear language, concrete examples, and the Toulmin model
Samuel and Cynthia Faulkner have developed the perfect research methods text tailored specifically for social work students that illustrates how understanding research is valuable for success in evide
Descriptive and analytical, MODERN MARKETING RESEARCH: CONCEPTS, METHODS, AND CASES, 2nd Edition is a comprehensive introduction to the practice of marketing research. The book walks you through each
An introduction to statistics covers the concepts measurement theory, descriptive statistics, knowlege reprensentation, probability theory, correlations, and parametric statistics.
Explains how to find research on the Internet using The Big6 method, which involves six steps- task definition, information seeking strategies, location and access, use of information, synthesis, and
Reputed for its clear and practical approach, Sekaran offers a framework for conducting research in a scientific man-ner in all areas of business. Students learn to develop practical knowledge and ski
Business 2000: International Business provides the user with information needed to conduct business in a global economy. From international trade, culture, and finance; to marketing, methods of condu
When it comes to planning a winning corporate strategy, many business leaders fail to consider market research. This is a critical mistake. Done correctly and with creativity, market research can prov
Over the two decades since the publication of the first edition of Introduction to Qualitative Research Methods, qualitative research has risen from a novel and controversial approach to the study of
Key Methods in Geographyis the perfect introductory companion, providing an overview of qualitative and quantitative methods for human and physical geography. The third edition of this essential and accessible primer features:12 new chapters representing emerging themes including online,virtual and digital geographical methodsVodcasts for each section Real-life case study examples Summaries and exercises for each chapter Free online access to full text ofProgress in Human GeographyandProgress in Physical GeographyProgress ReportsThe teaching of research methods is integral to all geography courses:Key Methods in Geography, 3rd Editionexplains all of the key methods with which geography undergraduates must be conversant.
Become a master of data analysis, modeling, and spreadsheet use with BUSINESS ANALYTICS: DATA ANALYSIS AND DECISION MAKING, 6E! This popular quantitative methods text helps you maximize your success w
Designed to help you overcome your apprehension about statistics, UNDERSTANDING BASIC STATISTICS provides plenty of guidance and informal advice as it demonstrates the links between statistics and the
The book is divided into four parts: (1) foundations of qualitative research methods consisting of a chapter summarizing the various qualitative paradigms and a research methods chapter illuminating v
ESSENTIALS OF MARKETING RESEARCH, 6E, provides a concise, yet complete guide to the design, execution, analysis, and reporting of marketing research to support smart business decisions. Covering essen
Using an innovative storytelling style that brings cases and legal concepts to life, INTRODUCTION TO BUSINESS LAW, 5E presents a full range of business law topics in a series of brief, quick-reading c
Max van Manen offers an extensive exploration of phenomenological traditions and methods for the human sciences. It is his first comprehensive statement of phenomenological thought and research in ove
"Fundamentals of Research in Criminology and Criminal Justice is a concise resource for understanding the multifaceted subject of research methods in the field of criminology and criminal justice. Thi
Get started with Entrepreneur Magazine's Start-Up SeriesNew information on start-upcosts, financing methods,business plans, and merchandising.Successful vendorsshare their secrets on scoutingout terri
本書譯自Allyn & Bacon 所出版的《SPSS for Window Step by Step - A Simple Guide and Reference, 12.0 update》本書是為了說明，如何利用視窗SPSS for Windows 12.0 軟體逐步分析各種常見資料的方法而編寫。將會告訴你使用SPSS for Windows 12.0 的其他技巧：包括如何使用滑鼠；如
Managerial economics is the application of economic theory and quantitative methods (mathematics and statistics) to the managerial decision-making process. This book will appeal to students with limit
Appropriate for a one semester Soph/Jr/Sr/MBA level course in Management Science, Quantitative Methods for Business, or Operations Research. Appropriate for courses/approaches where professors want t
A completely revised and updated edition of an established and respected text, this is a concise and accessible review of the thoughts and methods which relate to undertaking research, and evaluating
