The games, film and music industries in particular show an increased need for good buisness development advice in the wake of the global financial cirses and the rise of a new digital economy. Creativ
From the creators of The Literacy Shed comes a practical guide to delivering comprehension across English teaching and the wider primary curriculum. Using traditional texts, picture books and film, Ro
The right creative strategy can mean the difference between success and failure in a direct or interactive marketing program. And the all-new third edition of Creative Strategy in Direct and Interacti
Documentary Storytelling has reached filmmakers and filmgoers worldwide with its unique focus on the key ingredients for success in the growing global documentary marketplace: storytelling. This pract
Creative Cognition combines original experiments with existing work in cognitive psychology to provide the first explicit account of the cognitive processes and structures that contribute to creative
Molecular Marketing is an innovative approach regarding the market-leadership creative modeling, based on the ten basic principles of thinking and execution: vision-driven and value-based, human-orien
Ever since the term "creative nonfiction" first came into widespread use, memoirists and journalists, essayists and fiction writers have faced off over where the border between fact and fiction lies.
Throughout this book, Maria Short guides you through the ideas and methods behind creating meaningful, communicative images. With case studies and dozens of examples from some of the world's most enga
Container Succulents is the perfect book for container gardening beginners who don't have a lot of space to work with. The beautiful photographs of succulent decor are sure to inspire your inner garde
Learn how to cultivate your own plants, whether in pots, window boxes, or in the gardenWhat does organic mean? How do you make an organic garden? Why are worms and bees so important? Discover the answ
The glory of nature shines bright in this fabulous collection of dot-to-dot puzzles. Connect hundreds of dots to reveal 30 complex images of land and sea animals, flowers, trees, insects, birds, lands
This book is about ways in which we can tell and create stories with children who are troubled. Out of the stories can come plans, changes and variations, so that children can feel more empowered to t
So, you want to be a writer? The real question is: what kind of writer do you want to be? What do you want to write about? Where does your passion from writing come from? I have been told by numerous