Marketing 3rd edition , is the ideal text for the undergraduate Introductory Marketing course in the Asia-Pacific region. Significantly, it is an original work rather than being an adaptation of a US
Accounting 3e provides a very accessible and easy-to-follow introduction to accounting. It is intended as a core textbook for students studying accounting for the first time: either those following
Schizophrenia is one of the most complex and disabling diseases to affect mankind. Relatively little is known about its nature and its origins, and available treatments are inadequate for most
Grewal/Levy was designed for today’s changing student population. It has a strong emphasis on experiential learning and focuses on the value that marketers create for the firm. This textbook also prov
THE textbook on organometallic chemistry. Comprehensive and up-to-date, the German original is already a classic, making this third completely revised and updated English edition a must for graduate s
Mark Ridley's Evolution has become the premier undergraduate text in the study of evolution. Readable and stimulating, yet well-balanced and in-depth, this text tells the story of evolution, from the
The previous edition, which was highly commended at the British Medical Book Awards, has been updated with recent publications and improved images. This 3rd edition added important new topics such as
Widely acclaimed insight on the human condition, updated to view modern issues through a sociological lens Now in its third edition, Thinking Sociologically continues to offer a stimulating explo
This is a book about how to read visual images: from fine art to photography, film, television, and new media. It explores how meaning is communicated by the wide variety of texts that inhabit our inc
From genetics to functional anatomy, cell biology to the equine digestive system, Equine Science, Third Edition covers all the essential scientific knowledge you need for your equine programme. Thorou
A must have resource for clinicians and investigators interested in pulmonary embolism and deep venous thrombosisHighly illustrated with numerous tables and graphs alongside clear concise textIn
A singular development in the post-Cold War era is the use of military force to protect human beings. From Rwanda to Kosovo, Sierra Leone to East Timor, and Libya to C�te d�Ivoire, soldiers have r
Gastrointestinal Emergencies 3E provides practical, up-to-date guidance for gastroenterologists, endoscopists, surgeons, emergency and acute physicians, medical students and trainees managing patients
First published in 2003, Dental Caries: The Disease and its Clinical Management has become the leading resource on cariology. In this highly-anticipated new edition, the editors maintain the same focu
