商品簡介
Consultant Wensveen completely updates this edition with the latest on regulation, deregulation, practices and the effects of politics and current events and includes chapter summaries, key objectives of each chapter, review questions, key terms and lists of suggested readings. He provides an overview of the aerospace industry and an historical perspective along with comprehensive material on regulators and associations, the general aviation industry, and the structure and economics of the airline industry and the economic characteristics of airlines. His chapters on managerial aspects of airlines cover organization, forecasting methods, airline passenger marketing, pricing, demand, output determination, air cargo, airline scheduling, fleet planning and the aircraft selection process, airline labor relations, airline financing, and international aviation. This works as either a text or a reference. Annotation c2008 Book News, Inc., Portland, OR (booknews.com)
