滿額折
Business Alliances Guide: The Hidden Competitive Weapon
商品資訊
ISBN13：9780471570301
出版社：John Wiley & Sons Inc
作者：Lynch
出版日：1993/02/22
裝訂／頁數：精裝／352頁
商品簡介
作者簡介
目次
商品簡介
Presents a map of the various options one has on the journey through an alliance; the principles of design; new insights into what has been missing in order to understand alliances; how to find the right partners; purchaser-supplier alliances; some of the consequences that occur when certain principles are violated; how to improve the chances of obtaining excellent results from an alliance and much more.
作者簡介
Robert Porter Lynch is the author of Business Alliances Guide: The Hidden Competitive Weapon, published by Wiley.
目次
The Revolution Among Us.
Understanding Alliances.
How to Use an Alliance.
ALLIANCE ARCHITECTURE.
The System of Success.
Critical Driving Forces.
Strategic Synergy.
Great Chemistry.
Negotiating for Win/Win.
The Power of Operational Integration.
MANAGING FOR SPECTACULAR RESULTS.
Obtaining Excellent Rewards.
Achieving Sharp Focus.
The Secret Art of Management.
TOOLS OF THE TRADE.
How to Find Partners.
About Money and Value.
Techniques for Structure and Control.
Dynamic International Deals.
Managing the Details.
ACHIEVING SUCCESS.
Getting Started.
Going with the Flow.
Growth Strategy for the Future.
Appendix.
Endnotes.
Index.
Understanding Alliances.
How to Use an Alliance.
ALLIANCE ARCHITECTURE.
The System of Success.
Critical Driving Forces.
Strategic Synergy.
Great Chemistry.
Negotiating for Win/Win.
The Power of Operational Integration.
MANAGING FOR SPECTACULAR RESULTS.
Obtaining Excellent Rewards.
Achieving Sharp Focus.
The Secret Art of Management.
TOOLS OF THE TRADE.
How to Find Partners.
About Money and Value.
Techniques for Structure and Control.
Dynamic International Deals.
Managing the Details.
ACHIEVING SUCCESS.
Getting Started.
Going with the Flow.
Growth Strategy for the Future.
Appendix.
Endnotes.
Index.
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