What Is E-Business? How The Internet Transforms Organizations

• A coherent introduction to e-business.
  
• Features case studies of the transformation of various industries, including banking, the music industry, e-tailing, the telecoms industry, and e-public services.
  
• Discusses emerging issues such as privacy, security, identity and presence in the cyber world, Internet marketing, legal, regulatory, social and political issues.
  
• Supported by online lecturer and student resources, available soon.

Acknowledgements.

1. Introduction.

2. What Is E-Business and Does It Still Matter?.

Part I: The New E-Business Environment..

3. The ‘ICT Revolution’ and the Information Economy.

4. The Network Economy: New Rules of the Game.

5. How the Internet Redefines Organizational Boundaries: A Transaction Cost Analysis.

Part II: Emerging Strategies and Business Models in the Network Economy..

6. New Strategies for the Network Economy: Web Strategy, Business Unbundling and Virtual Organizations.

7. Managing Disruptive Strategic Innovations in the New Economy.

8. Strategic Reorientations in the Network Economy: From Products and Services to Solutions and Experiences.

9. Emerging E-Business Models in the Network Economy.

Part III: Organizational Innovations through Information and Communications Technologies (ICTs).

10. Structural Innovations and Emerging Forms of Organizations.

11. Process Innovations: Beyond Business Process Reengineering.

12. New Work Organization and New Ways of Working: From Teleworking to Virtual Teams.

13. Inter-Organizational Innovations through Inter-Organizational Information Systems.

14. Conclusions and Emerging Issues.

Appendix I. Developing a Launch-Ready E-Business Plan: Putting Theory into Practice (Assignment I).

Appendix II. Developing an Online E-Business Resource Portal: Who is Who in E-Business (Assignment 2).

Appendix III. Developing an E-Business Resource Portal and Online Forum: E-Business Wikipedia (Assignment 3).

Bibliography.

Index.