商品簡介
Designed for those with little or no prior experience in economics, Kingma's popular and highly acclaimed text clearly presents the fundamentals that users need to develop basic skills for simple cost-benefit analyses of goods and services. Significantly expanded and updated, it provides students, librarians, and information professionals with a useful introduction to economics and cost-benefit analysis, and it helps them make better financial and management decisions. Kingma's clear explanations of economic terms and models are illustrated with examples from library services and information markets-interlibrary loan, reference services, digitization projects, book and journal publishing, newspapers, photocopying services, computer software, and more. In this edition, new research and current examples of economic principles have been incorporated, and there is a new chapter on Internet economics and digital libraries.
作者簡介
BRUCE R. KINGMA is Associate Professor, School of Information Studies, Syracuse University.