Taming The Money Sharks: 8 Super-Easy Stock Investment Maxims

Drawing on his years as an investor for leading banks in the U.S. and Asia, Philip Cheng delivers down-to-earth strategies guaranteed to make you "shark-proof" while you optimize investment returns. Statistics show that only 20% of small investors ever come close to achieving their investment goals. The other 80% get eaten alive by "investment sharks"—investment advisors, fund managers and other hucksters out to line their pockets with your hard-earned cash. Motivated by a sense of fair play, Cheng resolved to write an investor's survival guide in which he'd share everything he's learned in his years as a successful professional investor. The result is Taming the Money Sharks. The easy-to-follow guidelines you'll find in this book will help you navigate the shark-infested waters of the investment world, all the way to the financial freedom you dream of and deserve.

• A must-have survival guide for novice investors, and a source of fresh thinking and innovative strategies for experienced investors
• Features many illustrations, summaries, charts, real-world examples along with other powerful tools to help you avoid common mistakes and win at the investment game
• Lays out 8 proven strategies for investing systematically and surviving and thriving in the shark-infested waters of the stock market

Prof. Philip Cheng was the Chief Investment Officer at MetLife Taiwan, a wholly owned subsidiary of MetLife Inc., New York, the largest Life Insurance Company in the US, with approximately US$800 Billion in total assets under management (AUM).
Beginning in 1996, and during his 11 years as Chief Investment Officer, he was managing a diversified portfolio with total assets under management of approximately US$2 billion. He provided the leadership in setting up of investment policies and strategies to enhance portfolio yield; implementation of asset allocation strategies to increase return on equity; and the oversight and the implementation of risk management tools to achieve optimal return on capital.
Prior to joining MetLife, beginning in 1974, he was with JPMorgan-Chase for 21 years in international banking and investment. He was Vice-Presidents in areas of corporate lending, institutional investment banking and property lending activities in New York and major Asian cities.
He has taught at the Graduate School of City University of New York (Management Science) and Beijing University (Portfolio Management).
In the last few years, he has been an active conference speaker in Sydney, Hong Kong, Beijing, Seoul, Taipei, Bangkok, Kuala Lumpur and Singapore on global financial topics: Portfolio risk analysis, Diversification and global investments; Credit risk management; Trade financing ;Fixed income investments and markets, among others.
He received his undergraduate engineering degree from the University of Minnesota, Minneapolis, Minn. USA and his MBA in Finance (Cum Laude) from St. Louis University, St. Louis, Mo., USA.
Since 2007, he has also been appointed Adjunct Associate Professor of Finance at the University of Science and Technology in Hong Kong.