Measurement Madness - Recognizing And Avoiding The Pitfalls Of Performance Measurement

The results of well-intended performance measurement are sometimes bizarre and bewildering. World leaders in business performance, the authors of Measurement Madness have amassed a wealth of real-life business stories, producing this timely how-to guide for avoiding the unintended consequences that come from measuring people, processes and organizations.

Measurement Madness is a lively and informative take on this topical subject. Peppered with anecdotal evidence, it uses case studies to reveal some of the more outrageous and unexpected outcomes of KPIs, but also to show what performance management success looks like. Management theories are used to underline types of behavior and, most importantly, how they can be anticipated.

This book gives you guiding principles for avoiding common pitfalls, such as setting the wrong performance targets and measuring what is easy rather than what is useful. It provides reliable, practical advice demonstrating how to create meaningful performance measurement.

• Authors are from the world-leading Business Performance team at Cranfield University in the U.K. which has a world-renowned reputation for close partnerships with industry
• Case studies include U.S., U.K., and international examples of performance management from real business stories

Ironically, Measurement Madness might just be the key to saving your sanity for the next round of performance management.

Dina Gray is Programme Manager for the Cranfield University MSc in Managing Organisational Performance. She is also a Non-Executive Director for the B-Live Foundation.

Pietro Micheli is a Visiting Fellow at Cranfield's Centre for Business Performance and a founding member of the Evidence-Based Management Collaborative in the US.

Andrey Pavlov is Director of Cranfield's Executive MSc in Managing Organizational Performance.