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Mobile Magic ― The Saatchi & Saatchi Guide to Mobile Marketing and Design
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Mobile Magic ― The Saatchi & Saatchi Guide to Mobile Marketing and Design

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:NT$ 1140 元
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901026
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商品簡介
作者簡介

商品簡介

The digital head of a renowned creative company explains the challenges of mobile marketing to traditional marketers and offers tips and techniques of the process for creating excellent mobile marketing.

作者簡介

Tom Eslinger is Saatchi & Saatchi Worldwide's Director of Digital and Social. He leads the creative growth of Saatchi & Saatchi's integrated capabilities across its global network.

Eslinger joined Saatchi & Saatchi in Wellington, New Zealand in 2001 as a digital creative director and was appointed to Saatchi & Saatchi's Worldwide Creative Board in 2002. Eslinger has worked across social media, applications, augmented reality, interactive content, and games across Saatchi & Saatchi's portfolio of clients including Procter & Gamble, General Mills, Toyota, T-Mobile, and Novartis. Prior to joining Saatchi & Saatchi, Eslinger was a senior lecturer at the Wanganui School of Design in New Zealand.

Eslinger is a multiple Cannes Lion winner for digital and mobile ideas. In 2012, he was the inaugural President of the newly added "Mobile Lions," following his 2007 Presidency of the Cyber Lions.

Eslinger lives in New York City and recharges at an entirely solar-powered home on Great Barrier Island, New Zealand. He originally hails from North Dakota and is a graduate of the Minneapolis College of Art & Design.

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優惠價:90 1026
無庫存,下單後進貨
(到貨天數約30-45天)

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