Business Model Innovation ― Concepts, Analysis, and Cases

Rooted in strategic management research, Business Model Innovation explores the concepts, tools, and techniques that enable organizations to gain and/or maintain a competitive advantage in the face of technological innovation, globalization, and an increasingly knowledge-intensive economy. The book investigates how organizations can use innovations in business models to take advantage of entrepreneurial opportunities from:

‧ Crowdsourcing and open innovation

‧ Long Tails

‧ Social media

‧ Disruptive technologies

‧ Less-is-more innovations

‧ Network effects

‧ Scarcity of complementary capabilities

The book also looks at the ways firms can use innovations in business models to exploit or defend against threats. With twelve supplementary cases to help readers apply the concepts and techniques, this book is a must-have for anyone looking to understand the fundamentals of business model innovation.

Allan Afuah is Associate Professor of Strategy at the Ross School of Business at the University of Michigan, USA. He obtained his PhD from MIT. Professor Afuah’s honors include Academy of Management Review (AMR) winner of Best Article Award for the year 2012 for his paper, "Crowdsourcing as a solution to distant search" which he co-authored with Christopher Tucci. AMR is #1 out of 172 management journals and #1 out of 116 business journals in the world.