商品簡介
Finally, a business guide that kicks ass!
Forget the jargon and hype: there are five--and only five--ways to achieve exponential growth in your business. Are you ready to kick ass?
The 5 Kick-Ass Strategies Every Business Needs is the ultimate business-growth guide. Filled with actual case studies, visual elements and strategic steps, this book will set you on a course to reach--and exceed--your growth goals.
In this no-holds-barred handbook, Robert Grede gives you the essential strategies for improving each area of your business.
Along the way you'll discover:
How to create a strategic growth plan
The benefits of buying market share
Ways to hunt for business
How to sell more to your current customers
How to introduce new products
作者簡介
RobertGrede,BA,MBA, is a graduate of DePauw University and the Goizueta School of Business at Emory University. After twelve years in the advertising industry, working with premier marketers like McDonald's, Proctor & Gamble, and Union Carbide, Grede embarked onan entrepreneurial path, founding the Grede Company, consultants in marketing and strategic planning.Clients range from start-up operations to Fortune 500 firms. Mr.Grede taught marketing and entrepreneurial management at Marquette University for many years,is a syndicated columnist and frequent contributor to magazines, and author of the bestselling Naked Marketing-The Bare Essentials (Prentice Hall) and Naked Marketing-The Bare Essentials,2ndEd.(Marquette University Press). Afamiliar face on television and radio talk shows,Mr.Grede speaks on the subject of marketing and strategic thinking at civic organizations and corporate venues.www.thegredecompany.com c Jo na th an R
