商品簡介
Want great clients coming to you at your marketing agency, instead of having to chase after them? This book is for you! When you share useful advice from on-stage, the audience sees you as a helpful, authoritative marketing expert—not as a salesperson. In this book, you'll learn where to find places to speak, how to create a talk that audiences will love, what you can do to stand out from other speakers, how to improve your chances of getting follow-on business, and more. Don't have lots of time to read? This book is short, to the point, and designed to be readable in 1-2 sittings. Yet it's organized to make it a helpful reference in the future, as you build your speaking platform. The advice is based on author Karl Sakas' experience as a speaker for nearly 20 years, as an advisor to clients using speaking to build their digital marketing agencies, and as someone who books speakers for a large marketing association.
