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Behavioral Risk Management ― Managing the Psychology That Drives Decisions and Influences Operational Risk
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Behavioral Risk Management ― Managing the Psychology That Drives Decisions and Influences Operational Risk

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:NT$ 5219 元
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904697
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作者簡介

商品簡介

This original book takes psychological research, experimental economics, and recent business scenarios to provide both students and practitioners with the insights to develop a strong risk management strategy. Shefrin draws on his previous research into characterizing organizational culture through the perspective of a process-pitfall lens. Part I provides the psychological foundations for judgments and decisions by individuals, through examples, introspection, comparison, and reflection. Part II extends the framework to describe how these concepts apply in an organizational setting. Part III applies both the individual and organizational-based concepts to understand the manner in which human psychology generated the global financial crisis, along with lessons learned and prescriptions for mitigating financial crises in the future. Part IV discusses recent cases of problematic risk management in the financial sector, with special attention to associated regulatory failures, and the lessons to be drawn from these failures. Part V describes both success stories and failures for operating companies and how we can learn from the experiences of these firms.

作者簡介

Hersh Shefrin is the Mario L. Belotti Professor of Finance at Santa Clara University, USA. He is one of the pioneers in the behavioral approach to economics and finance. The January 2001 issue ofCFO magazine lists him among the academic stars of finance. A 2003 article in theAmerican Economic Review listed him as one of the top fifteen economic theorists to have influenced empirical work. In 2009, his behavioral finance bookBeyond Greed and Fear was recognized by JP Morgan Chase as one of the top ten books published since 2000. Among Shefrin's other books areA Behavioral Approach to Asset Pricing, Behavioral Corporate Finance,Ending the Management Illusion, and Behavioralizing Finance. His work with Meir Statman received the William Sharpe Award Best Paper Award for the article "Behavioral Portfolio Theory", published in theJournal of Financial and Quantitative Analysis, and a Graham and Dodd scroll from the Association of Investment Management Research. He is currently teaching a full-length professional development course for executives in behavioral risk management at NYU and the Amsterdam Institute of Finance.

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優惠價:90 4697
若需訂購本書,請電洽客服 02-25006600[分機130、131]。

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