商品簡介
Learn in a week what the experts learn about key account management in a lifetime
The ability to manage key accounts successfully is crucial to any salesperson who wants to advance their career. Written by Grant Stewart, a leading expert on key account management, this book quickly teaches you the insider secrets you need to know to in order to grow successful relationships with key customers. The 'in a week' structure explains the essentials of key account management over just 7 days. At the end there are questions to ensure you have taken it all in and cartoons, diagrams and visual aids throughout help make Successful Key Account Management In A Week an enjoyable and effective learning experience.
So what are you waiting for? Let this book put you on the fast track to managing your key accounts successfully!
作者簡介
Grant Stewart has specialised in Key Accounts, Sales Management and Business Development for many companies and has run his own training and consultancy company for the last 16 years. He is a Group Course Director for the Chartered Institute of Marketing and the Institute of Professional Sales.