商品簡介
In Principles of Marketology, Volume 2 Aghazadeh provides a new methodology for helping enterprises better understand their market and competition.
作者簡介
Hashem Aghazadeh is Associate Professor and Head of the Department of Business Management at the University of Tehran, Iran. He also works as a professional consultant for diversified companies and organizations and teaches across the academic and professional fields of business, strategy, and marketing. He has supervised more than 200 theses, published over 100 research papers and 8 books, and has provided professional training and consulting services to more than 100 diversified companies and organizations.
