Managing Millennials For Dummies

Managing Millennials For Dummies provides managers (large and small companies) of all ages with hands-on advice and tools for engaging this burgeoning demographic. Chock full of hands-on information, advice, and personal anecdotes, this essential guide shows managers how to get the most from the somewhat challenging, often misunderstood employees. The book will cover:

• How to motivate, collaborate with, and ultimately manage the millennial generation
• How to better understand the generational shift occurring in the workplace—from flex schedules, career progression, the new meaning of loyalty
• How to fight Millennial fatigue
• Deal with differing attitudes toward managing one’s own time, texting, social media, organizational structure, clothing preferences, and of course, the all-important, getting on the phone
• Recruit, motivate, engage, and retain the newest new young workforce (youngest and oldest of the generation and the importance between young millennials and older millennials who are about 35)
• Discover best practices through proven strategies, case studies (i.e. best in class examples and what others have done/published, i.e. Google, Netflix, LinkedIn/Top 50 places to work list trends, etc.)
• Explore new research on the second-wave Millennials ('Generation Z') as well as continuing research on the first-wave Millennials ('Generation Y’)
• Teach Millennials how to manage themselves, help their managers manage them, and how to become new leaders themselves. Plus the complexities of managing up.

Hannah L. Ubl is the Research Director at BridgeWorks and transforms data into stories for the masses. Lisa X. Walden is the Communications Director at BridgeWorks where she delivers compelling, breakthrough generational content. Debra Arbit is CEO of BridgeWorks: a generational consulting company (www.generations.com).