商品簡介
As the project approach to developing new products and services becomes more prevalent in companies, says Miranda, maintaining aligned business strategies, resource needs, functional budgets, and delivery dates becomes exponentially more difficult. He argues that the solution to chronic scheduling and budget problems is not a new method of planning, but avoiding the conditions for failure. Many of his examples come from software development, but should also be applicable elsewhere. Annotation (c) Book News, Inc., Portland, OR (booknews.com)