TOP
紅利積點抵現金,消費購書更貼心
The Future of Tourism: Innovation and Sustainability
90折

The Future of Tourism: Innovation and Sustainability

商品資訊

定價
:NT$ 4050 元
優惠價
903645
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
商品簡介
作者簡介

商品簡介

This book presents the foundations for the future of tourism in a structured and detailed format. The who-is-who of tourism intelligence has collaborated to present a definitive blueprint for tourism reflecting the role of science, market institutions, and governance in its innovation and sustainability. The book adopts a comprehensive approach, exploring recent research and the latest developments in practice to inform the reader about instruments and actions that can shape a successful future for tourism. Broad in scope, the book incorporates the perspectives of leading tourism academics, as well as the views of tourism entrepreneurs, destination managers, government officials, and civil leaders.

The book is divided into three parts, the first of which addresses the scientific facets of innovation, analyzing the challenges and opportunities that technology provides for organic and disruptive developments in tourism, which will shape its future. In turn, the second part examines socio-cultural paradigms – with a view to dismantling traditional barriers to innovation. It also explores the role of heritage and the ethics of inclusiveness as drivers for sustainable tourism. The third part investigates new ways and means in governance and policy making for tourism. It introduces advances such as strategic positioning, symbiotic partnerships, and innovative management, and closes by presenting governance frameworks for an inclusive and sustainable future of tourism.

作者簡介

Eduardo Fayos-Sola is President of the Ulysses Foundation, and Senior Adviser of the International Academy for the Study of Tourism at The George Washington University, Washington D.C. He is also the United Nations World Tourism Organization (UNWTO) 2014 Ulysses Laureate for his contributions to Tourism Policy and Governance at world-wide level. As former Director for Europe at the UNWTO, Executive Secretary of the UNWTO Knowledge Network, and Founding President of the UNWTO Themis Foundation, he is the architect of the TedQual Certification for quality of tourism education university programs. He has also been Director General of Tourism of Spain and the Spanish Government Representative for Tourism at the European Commission in Brussels. He has edited and authored a number of books and other academic and professional publications on public policy in tourism, tourism for development, and innovation, inclusiveness and sustainability in tourism.

Chris Cooper is Professor in the School of Events, Tourism and Hospitality Management at Leeds Beckett University, UK. He was Chair of the UN World Tourism Organization Education Council (2005 - 2007) and was awarded the UN Ulysses Medal for contributions to tourism education and policy. He co-edits "Current Issues in Tourism" and sits on editorial boards for leading tourism, hospitality and leisure journals. He has authored a number of leading textbooks and is the co-editor of the book series "Aspects of Tourism".

購物須知

外文書商品之書封,為出版社提供之樣本。實際出貨商品,以出版社所提供之現有版本為主。部份書籍,因出版社供應狀況特殊,匯率將依實際狀況做調整。

無庫存之商品,在您完成訂單程序之後,將以空運的方式為你下單調貨。為了縮短等待的時間,建議您將外文書與其他商品分開下單,以獲得最快的取貨速度,平均調貨時間為1~2個月。

為了保護您的權益,「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。

若要辦理退貨,請在商品鑑賞期內寄回,且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。

優惠價:90 3645
若需訂購本書,請電洽客服 02-25006600[分機130、131]。

暢銷榜

客服中心

收藏

會員專區