More Straight Talk On Investing: Lessons To Last A Lifetime

Confused by the financial markets? Intimidated by investing? It is time to take control of your financial future and learn how to invest with knowledge, confidence, and discipline. In More Straight Talk on Investing, long-time investment industry professional Jack Brennan offers a simple approach to investing--enduring principles that will help novice investors start their journey to investing success and serve as a practical refresher for seasoned investors.

This book offers lessons from the market shocks of the 21st century and delves into the new investment products and financial services that can help everyday investors reach their goals. In a straightforward, plain talk manner, the book will help you to:
- Build a balanced, diversified portfolio that meets your needs and goals.
- Evaluate mutual funds and ETFs with a discerning eye.
- Adhere to a long-term, disciplined approach to investing.
- Control your emotions and tune out the incessant "noise" in the media.
- Understand the risks and rewards of financial markets.
- Develop a sound plan and "investment policy statement" to guide your path forward.
- Avoid the pitfalls and mistakes that can derail your investment program.