商品簡介
A practical toolkit on how leaders can turn adversity into advantage by developing the capabilities required to realign their businesses to thrive in the future.
A neglected aspect of business disruption is the opportunity it presents to change an organization's fundamentals for the better. During the pandemic, executives have had to make tough choices to keep their businesses afloat, whether minimising costs, reducing capacity, suspending products and services or, on the opposite end of the spectrum, meeting unexpected and extreme surges in demand. For many, the primary focus has been business survival and recovery―and a hope to return to the “normal” that was mostly taken for granted before the pandemic. This is a mistake, not least because the old “normal” is unlikely to return. Re:Align is both a call to action and a practical toolkit for leaders everywhere, to turn adversity into advantage by developing the capabilities required to realign their businesses, sometimes radically, to thrive in the future.
Disruption is a now constant feature of the business environment, and the best way to survive disruption and thrive in the future environment is to adopt a strategic approach to both the short-term and longer-term realignment of the core linkages that make up every enterprise's core value chain. Strategic (re)alignment, as it referred to in this new title, is where all elements of a business―including its approach to market and how it is organized―are arranged and rearranged as necessary, in such a way as to best support the fulfilment of its enduring purpose. The best-aligned enterprises are the best performing and most resilient because they are designed to best-fit the environment, today and in the long-term.
Re:Align provides leaders everywhere with a blueprint for transforming their enterprise's purpose, strategy and organisational capabilities to thrive in the future, even during severe short-term challenges. Specifically, it will equip leaders to ask the right questions, have better conversations and make the best strategic choices to fit better the changing circumstances of their business.
