AI-Powered Customer Experience: Personalization, Automation, and the Future of Service
商品資訊
ISBN13:9798288718724
出版社:Independently published
作者:Taylor Royce
出版日:2025/06/19
裝訂:平裝
規格:22.9cm*15.2cm*0.9cm (高/寬/厚)
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商品簡介
AI-Powered Customer Experience: Personalization, Automation, and the Future of Service provides a current and authoritative introduction to the revolutionary impact of artificial intelligence in customer engagement in a world where customer expectations are changing at the rate of innovation. This book examines how artificial intelligence (AI) is changing every phase of the consumer journey, from voice assistants and chatbots to predictive analytics and emotional intelligence. The book offers a thorough examination of the fundamentals of AI-driven customer experience and is written for company executives, CX strategists, developers, and innovators. It discusses the development of conversational AI, the automation of customer journeys, the morality of using emotional data, and practical applications in a range of sectors, including telecom, retail, banking, and healthcare. In order to educate, motivate, and prepare professionals to lead responsibly in the era of intelligent services, each chapter blends theoretical frameworks with real-world tactics, case studies, and forward-looking insights. This book provides the clarity, depth, and foresight required to design experiences that are not just effective and personalized-but also moral, sympathetic, and long-lasting, regardless of whether you are refining an existing system or deploying your first AI-based consumer tool.
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