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即日起~6/30,暑期閱讀書展,好書7折起

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原文書 (8)
商品狀況

可訂購商品 (8)
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無庫存 (8)
商品定價

$800以上 (8)
出版日期

2024年 (1)
2018~2019 (1)
2016~2017 (2)
2016年以前 (4)
裝訂方式

精裝 (8)
作者

Hans Kaufmann (EDT)/ S. M. Riad Shams (EDT) (1)
Hans Ruediger Kaufmann (EDT)/ Mohammad Fateh Ali Khan Panni (EDT) (1)
Hans Ruediger Kaufmann/ Agapi Manarioti (1)
Hans Rüdiger Kaufmann(EDI) (1)
Hans-Ruediger Kaufmann (EDT)/ Mohammed Fateh Ali Khan Panni (EDT) (1)
Hans-ruediger Kaufmann (EDT) (1)
Hans-ruediger Kaufmann (EDT)/ Mohammad Fateh Ali Khan Panni (EDT) (1)
Sandra Loureiro (EDT)/ Hans Kaufmann (EDT) (1)
出版社/品牌

Business Science Reference (3)
Igi Global (3)
Palgrave Macmillan (1)
Palgrave Macmillan Ltd (1)

三民網路書店 / 搜尋結果

8筆商品,1/1頁
The Palgrave Handbook of Consumerism Issues in the Apparel Industry
作者:Hans Rüdiger Kaufmann(EDI)  出版社:Palgrave Macmillan Ltd  出版日:2024/08/23 裝訂:精裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Handbook of Research on Managing and Influencing Consumer Behavior
作者:Hans-ruediger Kaufmann (EDT)  出版社:Igi Global  出版日:2014/10/31 裝訂:精裝
"This book discusses the importance of understanding and implementing customer knowledge management and customer relationship management into everyday business workflows and highlighting the changes t
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Encouraging Participative Consumerism Through Evolutionary Digital Marketing ― Emerging Research and Opportunities
作者:Hans Ruediger Kaufmann; Agapi Manarioti  出版社:Business Science Reference  出版日:2017/06/30 裝訂:精裝
"This book focuses on participative consumerism through evolutionary digital marketing. It covers topics such as e-marketing, technology and the internet as a market tool, consumer engagement on socia
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Exploring the Power of Electronic Word-of-mouth in the Services Industry
作者:Sandra Loureiro (EDT); Hans Kaufmann (EDT)  出版社:Business Science Reference  出版日:2019/07/26 裝訂:精裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Entrepreneurial Challenges in the 21st Century ― Creating Stakeholder Value Co-creation
作者:Hans Kaufmann (EDT); S. M. Riad Shams (EDT)  出版社:Palgrave Macmillan  出版日:2015/10/28 裝訂:精裝
The rewarding value-delivery process does not rely only upon the effort of an organisation or its entrepreneur. Stakeholders, the most important associates of a value-delivery network, and their signi
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Customer-Centric Marketing Strategies—Tools for Building Organizational Performance
作者:Hans-Ruediger Kaufmann (EDT); Mohammed Fateh Ali Khan Panni (EDT)  出版社:Igi Global  出版日:2012/11/30 裝訂:精裝
"This book provides a conceptual understanding on customer-centric marketing strategies as well as revealing the success factors of these concepts with a goal to improve the organization's financial a
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Consumerism in Business and Marketing ― Concepts and Practices
作者:Hans-ruediger Kaufmann (EDT); Mohammad Fateh Ali Khan Panni (EDT)  出版社:Igi Global  出版日:2014/03/31 裝訂:精裝
"This book features research on diverse topics on consumerism in the global marketplace, focusing on the ways in which businesses can improve their relationships with customers as well as analyze and
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Socio-economic Perspectives on Consumer Engagement and Buying Behavior
作者:Hans Ruediger Kaufmann (EDT); Mohammad Fateh Ali Khan Panni (EDT)  出版社:Business Science Reference  出版日:2017/01/18 裝訂:精裝
This collection of socioeconomic perspectives on buying behavior consists mostly of previously published IGI Global chapters, but also include two new ones on a microeconomic contest and a new one
若需訂購本書,請電洽客服
02-25006600[分機130、131]。

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