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Changing Channels

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From Networks to Netflix:A Guide to Changing Channels
90 折
出版日:2022/07/26 作者:Johnson; Derek  出版社:PBKTYFRL  裝訂:平裝
優惠價: 9 2591
無庫存
出版日:2022/07/26 作者:Johnson; Derek  出版社:PBKTYFRL  裝訂:精裝
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Changing Channels ― Confessions of a Canadian Communications Lawyer
滿額折
出版日:2013/10/15 作者:Peter Grant  出版社:Porcupines Quill  裝訂:平裝
Peter Grant?s memoir, Changing Channels, recounts a life dedicated to guiding Canada in its journey towards a distinctive place in the world of popular culture. In documenting his wide range of experi
定價:1258 元
無庫存
Changing Minds or Changing Channels? ― Partisan News in an Age of Choice
90 折
出版日:2013/08/27 作者:Kevin Arceneaux; Martin Johnson  出版社:Univ of Chicago Pr  裝訂:平裝
We live in an age of media saturation, where with a few clicks of the remote—or mouse—we can tune in to programming where the facts fit our ideological predispositions. But what are the political cons
優惠價: 9 1060
無庫存
Changing Channels ─ A Voyage Down the Twisted Course of Life
滿額折
出版日:2011/04/06 作者:Conner Johnson  出版社:Textstream  裝訂:平裝
定價:549 元
無庫存
Changing Channels ─ A Short Story Novella
滿額折
出版日:2009/08/14 作者:Lynette Braxton  出版社:Xlibris Corp  裝訂:平裝
定價:960 元
無庫存
出版日:1995/09/11 作者:Gurnell  出版社:John Wiley & Sons Inc  裝訂:精裝
Changing River Channels is intended for all those with an interest in the dynamics of river channels and their management. Contributions are drawn from both the academic and river management communiti
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
出版日:2013/08/27 作者:Kevin Arceneaux; Martin Johnson  出版社:Univ of Chicago Pr  裝訂:精裝
We live in an age of media saturation, where with a few clicks of the remote—or mouse—we can tune in to programming where the facts fit our ideological predispositions. But what are the political cons
絕版無法訂購
The Back Channels
滿額折
出版日:2016/04/01 作者:Jennifer Houle  出版社:Signature Editions  裝訂:平裝
Jennifer Houle?s debut collection, The Back Channels, reflects the effort to build a meaningful life in a rapidly changing culture, in a region afflicted, as many are, with outmigration and an economy
定價:867 元
無庫存
Gender and Work in Global Value Chains:Capturing the Gains?
90 折
出版日:2020/01/31 作者:Stephanie Barrientos  出版社:Cambridge Univ Pr  裝訂:平裝
This book focuses on the changing gender patterns of work in a global retail environment associated with the rise of contemporary retail and global sourcing. This has affected the working lives of hundreds of millions of workers in high-, middle- and low-income countries. The growth of contemporary retail has been driven by the commercialised production of many goods previously produced unpaid by women within the home. Sourcing is now largely undertaken through global value chains in low- or middle-income economies, using a 'cheap' feminised labour force to produce low-price goods. As women have been drawn into the labour force, households are increasingly dependent on the purchase of food and consumer goods, blurring the boundaries between paid and unpaid work. This book examines how gendered patterns of work have changed and explores the extent to which global retail opens up new channels to leverage more gender-equitable gains in sourcing countries.
優惠價: 9 1350
無庫存
出版日:2019/07/11 作者:Stephanie Barrientos  出版社:Cambridge Univ Pr  裝訂:精裝
This book focuses on the changing gender patterns of work in a global retail environment associated with the rise of contemporary retail and global sourcing. This has affected the working lives of hundreds of millions of workers in high-, middle- and low-income countries. The growth of contemporary retail has been driven by the commercialised production of many goods previously produced unpaid by women within the home. Sourcing is now largely undertaken through global value chains in low- or middle-income economies, using a 'cheap' feminised labour force to produce low-price goods. As women have been drawn into the labour force, households are increasingly dependent on the purchase of food and consumer goods, blurring the boundaries between paid and unpaid work. This book examines how gendered patterns of work have changed and explores the extent to which global retail opens up new channels to leverage more gender-equitable gains in sourcing countries.
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Advanced Marketing Management ― Principles, Skills and Tools
90 折
出版日:2018/11/28 作者:Nikolaos Dimitriadis; Neda Jovanovic Dimitriadis; Jillian Ney  出版社:Kogan Page Ltd  裝訂:平裝
Marketing as a practice is facing unprecedented challenges: a changing media landscape, an increasingly complex customer journey, innovative technologies, start-ups which disrupt traditional channels
優惠價: 9 2723
無庫存
We Now Disrupt This Broadcast
滿額折
出版日:2018/04/06 作者:Amanda D. Lotz  出版社:Mit Pr  裝訂:精裝
The collision of new technologies, changing business strategies, and innovative storytelling that produced a new golden age of TV.Cable television channels were once the backwater of American televisi
優惠價: 79 899
無庫存
Guerrilla Advertising 2 ─ More Unconventional Brand Communications
滿額折
出版日:2016/09/11 作者:Gavin Lucas  出版社:Laurence King UK  裝訂:平裝
Advertising is changing fast, in order to hold its own in an ever-changing media landscape. The traditional channels of TV, press and poster simply won't reach some target audiences. Instead, clients
優惠價: 79 1086
無庫存
出版日:2015/04/10 作者:Jason Mittell  出版社:New York Univ Pr  裝訂:平裝
Over the past two decades, new technologies, changing viewer practices, and the proliferation of genres and channels has transformed American television. One of the most notable impacts of these shift
定價:2340 元
無庫存
出版日:2015/04/10 作者:Jason Mittell  出版社:New York Univ Pr  裝訂:精裝
Over the past two decades, new technologies, changing viewer practices, and the proliferation of genres and channels has transformed American television. One of the most notable impacts of these shift
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Connected Crm ― Implementing a Data-driven, Customer-centric Business Strategy
滿額折
出版日:2014/03/03 作者:David Williams  出版社:John Wiley & Sons Inc  裝訂:精裝
" Three macro trends are changing the marketing landscape and forcing massive change on most organizations: the digitization of media and channels; social media; and the ability for consumers to acces
優惠價: 9 1197
無庫存
The Synthesis Effect—Your Direct Path to Personal Power and Transformation
90 折
出版日:2012/03/01 作者:McGRAIL  出版社:Mcgraw-Hill; Inc.  裝訂:平裝
The chief communication officer at a Fortune 500, multi-national corporation today faces the challenges of a rapidly changing global economy, a revolution in communication channels fueled by the Inter
優惠價: 9 648
無庫存
出版日:2011/06/02 作者:Ylva French and Sue Runyard  出版社:Routledge UK  裝訂:精裝
Visitors to museums, galleries, heritage sites and other not for profit attractions receive their information in changing ways. Communications channels are shifting and developing all the time, presen
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions
90 折
出版日:2011/06/02 作者:Ylva French and Sue Runyard  出版社:Routledge UK  裝訂:平裝
Visitors to museums, galleries, heritage sites and other not for profit attractions receive their information in changing ways. Communications channels are shifting and developing all the time, presen
優惠價: 9 2699
無庫存
出版日:2011/01/27 作者:Joan Thirsk  出版社:Cambridge Univ Pr  裝訂:平裝
Volume V of The Agrarian History of England and Wales was first published in 1984. It was the first detailed study of agriculture and agricultural change in the period 1640 to 1750. It is the work of nineteen specialist scholars who have used original archives in local record offices throughout the kingdom, as well as central records. The volume examines the special economic and social circumstances of these years, and the changing price relationships in agricultural produce. It traces consequent changes in farm profits; the diversification of agriculture; the development of more regional specialisation and horticulture; the development of agricultural policy; the responses of landowners as estate managers and farmers; the elaboration of marketing facilities and of channels of communication for advertising new ways in farming. A richly illustrated account is given of building developments and an appendix contains annual and decennial price and wage increases.
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
出版日:2010/05/01 作者:Michael B. Goodman; Peter B. Hirsch  出版社:Peter Lang Pub Inc  裝訂:平裝
The chief communication officer at a Fortune 500 multinational corporation today faces the challenges of a rapidly changing global economy, a revolution in communications channels fueled by the Inter
定價:3519 元
無庫存
Urban Protest in Mexico and Brazil
90 折
出版日:2008/03/03 作者:Kathleen Bruhn  出版社:Cambridge Univ Pr  裝訂:精裝
Why do social organizations decide to protest instead of working through institutional channels? This book draws hypotheses from three standard models of contentious political action - POS, resource mobilization, and identity - and subjects them to a series of qualitative and quantitative tests. The results have implications for social movement theory, studies of protest, and theories of public policy/agenda setting. The characteristics of movement organizations - type of resources, internal leadership competition, and identity - shape their inherent propensity to protest. Party alliance does not constrain protest, even when the party ally wins power. Instead, protest becomes a key part of organizational maintenance, producing constant incentives to protest that do not reflect changing external conditions. Nevertheless, organizations do respond to changes in the political context, governmental cycles in particular. In the first year of a new government, organizations have strong incent
優惠價: 9 3276
無庫存
Post-Broadcast Democracy:How Media Choice Increases Inequality in Political Involvement and Polarizes Elections
90 折
出版日:2007/04/02 作者:Markus Prior  出版社:Cambridge Univ Pr  裝訂:精裝
The media environment is changing. Today in the United States, the average viewer can choose from hundreds of channels, including several twenty-four hour news channels. News is on cell phones, on iPods, and online; it has become a ubiquitous and unavoidable reality in modern society. The purpose of this 2007 book is to examine systematically, how these differences in access and form of media affect political behaviour. Using experiments and survey data, it shows how changes in the media environment reverberate through the political system, affecting news exposure, political learning, turnout, and voting behaviour.
優惠價: 9 3042
無庫存
Post-Broadcast Democracy:How Media Choice Increases Inequality in Political Involvement and Polarizes Elections
90 折
出版日:2007/04/02 作者:Markus Prior  出版社:Cambridge Univ Pr  裝訂:平裝
The media environment is changing. Today in the United States, the average viewer can choose from hundreds of channels, including several twenty-four hour news channels. News is on cell phones, on iPods, and online; it has become a ubiquitous and unavoidable reality in modern society. The purpose of this 2007 book is to examine systematically, how these differences in access and form of media affect political behaviour. Using experiments and survey data, it shows how changes in the media environment reverberate through the political system, affecting news exposure, political learning, turnout, and voting behaviour.
優惠價: 9 1345
無庫存
The Future of the Mass Audience
90 折
出版日:1991/11/29 作者:W. Russell Neuman  出版社:Cambridge Univ Pr  裝訂:平裝
The Future of the Mass Audience focuses on how the changing technology and economics of the mass media in post-industrial society will influence public communication. It summarises the results of a five-year study conducted in cooperation with the senior corporate planners at ABC, CBS, NBC, Time Warner, The New York Times and the Washington Post. The central question is whether the new electronic media and the use of personal computers in the communication process will lead to a fragmentation of the mass audience. Some analysts have suggested that with the growth of increasingly specialised cable television channels and electronic publishing, people will filter and pre-select news concerning only their own special interests and, as a result, cultural and political life will become increasingly polarised. This study demonstrates, however, that the movement towards fragmentation will be modest. It concludes that the production and promotion costs and economies of scale for electronic med
優惠價: 9 1403
無庫存
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