Creative thinking is something everyone can do. It's a way of looking at the world afresh, doing new things in new ways, taking risks. With The Creative Nudge, use 'nudge theory' to unleash your innat
How can governments persuade citizens to act in socially beneficial ways? Thaler and Sunstein's book Nudge drew on work from behavioral economics to claim that citizens might be encouraged through &#
Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children's health and education; even the causes that we champion or the planet itse
From the 1970s cult TV show, Monty Python's Flying Circus, to the current hit musical Spamalot, the Monty Python comedy troupe has been at the center of popular culture and entertainment. The Pythons
Hailed as the master of comic verse, Colin West is funnier than ever in his latest side-splitting collection Never Nudge a Budgie! Divided into seven sections, which include "Funny Folk", "Curious Cre
An essential new edition—completely revised and updated, with four new chapters—of one of the most important books of the last two decades about how we think, work, and live, by Nobel Prize winner Ric
When it was published in 2008, Richard Thaler and Cass Sunstein’s Nudge: Improving Decisions about Health, Wealth, and Happiness quickly became one of the most influential books in modern economics an
'A pathbreaking book that for the first time brings smart policy insights into contact with creative, rigorous testing.This book sets the standard for all future scientific evaluations of "what works"
Based on a series of pathbreaking lectures given at Yale University in 2012, this powerful, thought-provoking work by national best-selling author Cass R. Sunstein combines legal theory with behaviora
Based on a series of pathbreaking lectures given at Yale University in 2012, this powerful, thought-provoking work by national best-selling author Cass R. Sunstein combines legal theory with behaviora
Why do musicians choose jazz Improvisation as an outlet for creativity? Why are we creating this music and who are we creating it for? All you need is a little information. This book explores the "how
For fans of Malcolm Gladwell’s Blink and Nobel Prize winner Daniel Kahneman’s Thinking Fast and Slow, a revelatory new look at how we make decisions A New York Times bestseller An Economist Best Book
Offering a groundbreaking study of the application of the science of choice, a guide that uses colorful examples from all aspects of life demonstrates how it is possible to design environments that ma
When it was published in 2008, Richard Thaler and Cass Sunstein’s Nudge: Improving Decisions about Health, Wealth, and Happiness quickly became one of the most influential books in modern economics an
This collection challenges the popular but abstract concept of nudging, demonstrating the real-world application of behavioral economics in policy-making and technology. Groundbreaking and practical,
Every day we make countless decisions, from the small, mundane things to tackling life’s big questions, but we don’t always make the right choices. Behavioral scientist Dr. David Halpern heads up the
