The rapid changes taking place in the structure and governance of national and regional agri-food markets in developing countries seriously affect the ability of agriculture, especially small-scale ag
The historical link between marketing and markets, prevalent until the 1960s, has given way to the view of marketing as a portable set of tools applicable to markets and non-markets alike. By re-estab
The historical link between marketing and markets, prevalent until the 1960s, has given way to the view of marketing as a portable set of tools applicable to markets and non-markets alike. By re-estab