Their posters manifest a reduced expression, convincing in a poetic-sensuous manner while challenging intellectually. In particular the posters advertising exhibitions convey complex contents in a pur
Marking the centenary of his birth, the Poster Collection series devotes its latest edition to the popular Swiss poster designer Herbert Leupin. Primarily conceiving posters for consumer goods, for ma
The Magic of Things explores a former advertising strategy of Swiss product posters in which banal, everyday objects--butter, a sewing machine, or shoes--are presented as desirable objects enticing us
This publication casts light on the spectrum of the script poster, using consistent reduction to type and without any illustrative or geometrical elements. The script poster enjoyed its first heyday a
This publication highlights the era between 1948 and 1970 as a turning pont for Swiss graphic artists, especially those stationed in Milan, as well as other great moments in design history. Equipped w
