Market. Succeed. Repeat.Can you measure the progress of your online campaigns in finite numbers? What percentage of your website traffic is converted into sales? What is your cost-per-conversion rate?
Rochester's 19th Ward portrays one of the city's largest residential neighborhoods. The initial settlement, predating Rochester itself, was called Castle Town. It emerged around 1800 along the Genesee
Rochester's immigrant saga is filled with compelling tales of hardship and achievement. Dutchtown--originally Deutschtown--is perhaps the most beloved immigrant neighborhood because of the tens of tho
Popularizing Scholarly Research: Research Methods and Practice contextualizes the role of digital resources such as blogs, social media, and email in the move toward making scholarship accessible and
In Popularizing Scholarly Research: Working with Nonacademic Stakeholders, Teams, and Communities, Leavy covers social movements, ethical issues working with vulnerable populations, outsider-insider i
Popularizing Scholarly Research: The Academic Landscape, Representation, and Professional Identity in the 21st Century provides an introduction to the world of research in the 21st century. This book