This is a thorough revision and update of the highly successful first edition, which which achieved sales in excess of 4,500. The text serves as a comprehensive introduction to parasitology for both u
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At last here is a comprehensive text on the managerial problems of professional firms. David Maister, whose international consulting practice has gained him the reputation among his peers as "the guru
In today's workplace, your personal success -- and job satisfaction -- depend on knowing what you want to accomplish, on your ability to collaborate with colleagues whose goals may be different from y
With The 12-Hour MBA Program, anyone can master the basics of an MBA course of study without bearing the heavy cost of tuition or losing valuable work hours and spending them instead in classrooms or
Today, tens of thousands of companies are struggling to become "time-based" competitors, inspired by such corporations as Motorola, General Electric, Citicorp, and a myriad of others who have cut prod
Advanced Strategies in Financial Risk ManagementRobert J. Schwartz, Clifford W. Smith, Jr. "Advanced Strategies in Financial Risk Management should be read by all practitioners, students and regulator
This is a book for advertising managers and other people who are responsible for planning and managing their organization's advertising program. The Advertising Manager's Handbook can help you plan, i
This ground-breaking study from The Conference Board identifies the key elements of successful quality programs and defines a radical new approach to business management. Through the unprecedented coo
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Offers a comprehensive nonmathematical treatment regarding the design and analysis of experiments, focusing on basic concepts rather than calculation of technical details. Much of the discussion is in
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Reviews the principles of forecasting, explains how they can be applied to corporatte decision making, and identifies the factors that influence long-term planning
Palaeomagnetism, plates, hot spots, trenches and ridges are the subject of this unusual book. Plate Tectonics is a book of exercises and background information that introduces and demonstrates the bas