You can collect all the consumer data in the world, but it's not worth much if you aren't using it to move your business forward.Today, marketers and advertisers can do so much more than launch campai
This timely handbook represents the latest thinking in the field of technology and innovation management, with an up-to-date overview of the key developments in the field. The editor provides with a
Will cities exist in the next century? Or will everywhere be urban? Contemporary communication and transportation networks allow for greater urban dispersal, yet cities continue to centralise great de
This book provides a simple but comprehensive framework for the emerging academic discipline of urban design, from its origins in Europe and America, to contemporary issues of imagery, finance and mar
This book provides a simple but comprehensive framework for the emerging academic discipline of urban design, from its origins in Europe and America, to contemporary issues of imagery, finance and mar