The social sciences have in recent decades forgotten that life is constituted as much through practices of detachment as through relating and engaging. This diagnosis forms the starting point of this
A decade of swift and stunning change has profoundly affected the psychology of how, when, and why we shop and buy. In Decoding the New Consumer Mind, award-winning consumer psychologist Kit Yarrow sh
Discover the forces driving the decisions of today's most sought after consumers According to recent statistics, members of Generation Y shop 25 percent to 40 percent more than the average consumer. I